This is Dave Meltzer and on the next episode of the playbook I sit down with one of my favorite punters ever.

He's a good looking smart, intelligent, and most importantly vulnerable athlete who has made a huge career for himself as a fitness

entrepreneur. He will tell you what the best gift you can give to your children is

as well as the importance of training your mind like you train your physique.

This is Entrepreneurs The Playbook,

where each week I bring you some of the greatest athletes, celebrities,

and entrepreneurs to talk about their personal and professional

playbook to success and what made them champions on the field and in the

board room. I'm your host and CEO of Sports One Marketing, David Melzer.

This Dave Melter CEO of Sports One Marketing here with Entrepreneur The Playbook and I have a new soulmate, a pretty

good looking one, Steve Weatherford.

My brother.

An entrepreneur, a punter.

I got in trouble, just will get on onto the kicker side real quick. You know

Scott Kaplan is here in San Diego? He's the 1090. The radio show comes to my

charity events. Scott's a great guy. Great guy. So I'm on the phone with Scott. I do a little bit of business coaching with him. I've invested in his cited company as well. I love the guy. And he's on the phone and he's talking to his daughter and she got hurt. And so he's like, well, honey, you know,

if your ankle's too sore, don't play in the game.

And he keeps on going on and on.

I'm thinking to my head, this is such a kicker.

Listen, you know, like, and that's why I lift weights to look how I look, so like if I look tough, then people won't challenge me because if they challenge me, I'm probably going to be in trouble because there's a little softness to me.

And God, isn't it? softness to me. And it got me four daughters. Oh, I only got three.

I got my last boy.

...