The following Mark's Daily Apple article was written by Marksissons and is narrated by Brock Armstrong.

The Quest for a Healthy Primal Mayonaze.

In a few short months, my team and I will be unveiling a new product that I'm

confident you'll be very interested in consuming. No, it's not a book. It's not an e-book either,

nor is it a certification program or supplement. It's something you eat, something you literally

consume with your mouth.

It's a food product for which people have been clamoring and combing the grocery aisles,

both brick and mortar and virtual, in vain.

It's mayo.

We'll be releasing a primal mayonnaise using avocado oil as its base.

Today I want to tell you the story of how we arrived

at the forthcoming mayo and why we found that organic isn't always what it's cracked up to be.

It started as many great endeavors do with Ultimate Frisbee. One of my Sunday Ultimate Ultimate Buddies is a

younger guy, early 30s, recently married.

We've been playing together for a couple years now, and because of his constant exposure to me,

he's gradually gone more and more primal. No small feat, seeing that he started vegetarian.

He'll pick my brain, ask me little things here and there in the vein of,

so, Mark, are flax seeds good for you? Or can I still drink milk? That were easy enough to answer

between points. But one stumped me. His wife was pregnant and really wasn't into seafood.

Since I'd stressed the importance of fatty fish for a growing

fetus, he needed a way to make fish palatable for his wife and future child. There was only one way

she was willing to eat it, tuna salad. And not some primal version of tuna salad using olive oil

...