The Science-Based Tactics of Persuasion with Daniel Pink

All the Hacks with Chris Hutchins

Chris Hutchins

Business, Education, Investing, Society & Culture, Places & Travel, Self-improvement

4.7 • 1.4K Ratings

🗓️ 20 March 2024

⏱️ 58 minutes

🔗️ Recording | iTunes | RSS

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Summary

#162: Bestselling author Daniel Pink shares science-based tactics to become a better persuader, whether its to sell a product, motivate yourself, or write an email pitch. This episode also addresses the misconception of coercion as persuasion, the significance of information asymmetry, strategies for handling rejection, the surprising truth about extroverts in sales, and so much more. Daniel Pink is the author of several provocative, NYT bestselling books about business, work, creativity, and behavior. His books have won multiple awards, been translated into 44 languages, and sold millions of copies around the world. Link to Full Show Notes: https://allthehacks.com/daniel-pink-persuasion Partner Deals LMNT: Free sample pack of my favorite electrolyte drink mix NetSuite: Free KPI checklist to upgrade your business performance Vuori: 20% off the most comfortable performance apparel I've ever worn Indochino: 10% off my favorite bespoke suits and shirts (with code ALLTHEHACKS) Pique Tea: 15% off delicious teas + a free quiver with 12 tea samples MasterClass: Learn from the world's best with 15% off For all the deals, discounts and promo codes from our partners, go to: allthehacks.com/deals Resources Mentioned Daniel Pink: Website | LinkedIn | Twitter | Newsletter | Podcast Book: To Sell is Human The Washington Post Column: Why Not Masterclass: Daniel Pink Teaches Sales and Persuasion Amanda Ripley: High Conflict Robert B Cialdini: Influence, New and Expanded: The Psychology of Persuasion All the Hacks: Episode #40: The Power of Regret, Motivation and Good Timing with Daniel Pink Leave a review: Apple Podcasts | Spotify Full Show Notes (02:17) Persuasion vs. Coercion (03:49) The Definition of Persuasion (09:02) The Skills Needed to Become Better Persuaders (13:00) What Matters Most in Persuasion: Curating Information (14:46) Tactics to Refine Your Persuasion Skills (18:37) Persuasive Tool: Listen More and Talk Less (24:43) Dealing With Rejection (27:06) Techniques to Handle Rejection: 3P’s & 10-10-10 (30:27) Tactics for Better Clarity (32:10) The Most Important Question in Sales and Persuasion (35:04) The Shift From Problem Solving to Problem Framing (36:43) Looping as a Technique to Mitigate Disagreements (41:40) How to Persuade Your Kids Using Motivational Interviewing (44:59) The Importance of Social Proof in Persuasive Encounters (47:48) Daniel's Favorite Decision-Making Heuristics (48:25) Persuasion Tactics for Self-Motivation (50:11) Online Pitching Tactics (51:24) How to Use Utility & Curiosity for Email Pitches (53:05) Daniel's New Column on The Washington Post Connect with All the Hacks All the Hacks: Newsletter | Website | Membership | Email Chris Hutchins: Twitter | Instagram | Website | LinkedIn Editor’s Note: The content on this page is accurate as of the posting date; however, some of our partner offers may have expired. Opinions expressed here are the author's alone, not those of any bank, credit card issuer, hotel, airline, or other entity. This content has not been reviewed, approved or otherwise endorsed by any of the entities included within the post. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Hello and welcome to another episode of all the hacks a show about upgrading your life money and travel
0:07.6	I'm your host Chris Hutchins and if you've ever wanted to try to get anyone else to do anything
0:12.0	whether that's asking for a raise or getting your kids to even wanted to try to get anyone else to do anything.
0:12.5	Whether that's asking for a raise or getting your kids
0:14.7	to even just clean their room,
0:16.4	you are gonna love this episode
0:17.8	because I'm talking to Dan Pink
0:19.5	about his science-based approach
0:21.2	to the art of persuasion.
0:23.0	Dan is one of my favorite authors.
0:24.8	He's written five New York Times bestsellers.
0:27.3	And in this episode, we'll talk about why persuasion
0:30.0	is an important skill to learn and dive into all the techniques you need to become more
0:34.0	persuasive in a non-selling and ethical way.
0:37.5	We'll also talk about how to use persuasion to motivate yourself and go through some different ways
0:41.7	to make pitches effective even if they're just on email.
0:45.0	I am thrilled to have Dan here again, so let's jump into it right after this.
0:50.0	I was
0:54.0	walking through Costco recently looking for samples as we all do at Costco and the last sample station was for an
0:57.2	electrolyte drink but when I looked at the ingredients there were 11 grams of
1:01.2	sugar in each serving which is so crazy but here's the thing
1:05.2	staying hydrated and replenishing electrolytes is so important. Electrolyte
	...

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