5 • 867 Ratings
🗓️ 17 February 2025
⏱️ 90 minutes
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Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business.
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0:00.0 | What's up guys? Welcome back to Build. Today, we have a special episode where we are going to dive into |
0:04.9 | the story of Mike Salk Girl. Mike is the CEO and founder of Butcher Box, which he bootstrapped into a |
0:11.6 | $600 million company, and he is revolutionizing the meat industry. What I love about Butcher Box |
0:17.1 | is it has the mission of making high-quality meat accessible to all, and it's focused on |
0:21.4 | rethinking the food system. At the center of this company, which is the part that I love the most, |
0:26.5 | is that they have an amazing set of values, and they have an amazing mission and amazing culture, |
0:30.9 | which we're all going to talk about today. So I'm going to cover in this episode their values, |
0:34.7 | building an authentic culture, and the personal transformation that happens when you go from failing at one company to scaling another one to $600 million. |
0:42.6 | I'm honored to have Mike on the show today. Let me know what you think. |
0:50.5 | I think a lot of the times when we get into entrepreneurship, we start a business. And I always |
0:55.8 | equate like the first business or sometimes like first businesses to like a floppy first pancake. |
1:00.8 | Like it soaks up all the butter. It's like you learn all the lessons from that one and then |
1:05.6 | you know how to cook the next one better. And I know that sounds silly. But I was curious and |
1:09.6 | listening to your journey through custom made and going into Butcher Box, what were some of the lessons that you learned |
1:16.3 | from Custom Made that allowed you to build Butcher Box into what it is today? |
1:20.7 | Yeah. So I started custom made in 2008 and ran it until 2015 and then started Butcher Box. I took the weekend off and I started |
1:29.9 | Butcher Box. |
1:31.1 | You took just the weekend? |
1:32.3 | The weekend. Yeah. It was a long weekend. It was Memorial Day weekend. |
1:35.1 | So there was four days? |
1:36.5 | Yeah. And then on Tuesday, I had an intern who started on Tuesday who knocked on my door and was like, |
1:42.5 | I'm here. What are we doing? Which is actually really |
... |
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