Well People's Mission to Make Clean Beauty Accessible and Transparent

Skincare Anarchy

Ekta et al.

Fragrance, Fashion, Entertainment News, Fashion & Beauty, Education, Entrepreneurship, Skincare, Skin, News, Makeup, Style, Dermatology, Self-improvement, Beauty, Arts

4.2 • 2K Ratings

🗓️ 11 November 2024

⏱️ 51 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode of Skin Anarchy, Dr. Ekta chats with Shirley Pinkson-Mañas, co-founder of Well People and Head of Education at e.l.f. Beauty, about her pioneering journey in clean beauty. Shirley’s career started as a makeup artist with brands like MAC and NARS, where she developed a passion for quality ingredients and transparency. After realizing a gap in clean beauty products, she co-founded Well People in 2008, with a mission to make effective, safe, and socially responsible cosmetics accessible to all.

Well People’s ethos is grounded in performance, skin health, and ethics. Shirley discusses the brand’s commitment to transparency, educating consumers without fear tactics, and ensuring safety by banning over 2,500 ingredients. Well People was the first color cosmetics brand to receive EWG verification, reinforcing its dedication to transparency and consumer trust. With innovative multifunctional products, like their Supernatural Complexion Stick, Well People has continued to raise the bar in clean beauty.

Shirley also shares the challenges of being a Latina, LGBTQ+ founder and the importance of perseverance and staying true to values in the face of industry obstacles. Her insights on today’s conscious beauty consumers, particularly Gen Z, highlight a growing demand for ethical and effective products. Through Well People and e.l.f. Beauty, Shirley is shaping a future in beauty that champions integrity, sustainability, and empowerment. Tune in for an inspiring look at how clean beauty can transform both industry standards and consumer choices.

To learn more about Well People, visit her website and social media. Don’t forget to subscribe to Skincare Anarchy on Apple Podcasts, Spotify, or your preferred platform. Reach out to us through email with any questions.

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Transcript

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0:00.0	Hey guys, welcome back to Skin Anarchy. This is your host, Ecta, and I'm really excited about our guest today because I think when it comes to beauty, as many of you know, clean beauty is definitely on everyone's mind. And when it comes to cosmetics, that becomes even more confusing. Because understanding what clean cosmetics means and, you know, how they're formulated, what are the best
0:21.8	brands. This is going to be a little confusing for all of us. So when we find a really great brand,
0:26.0	I know I personally love to cling to it and really dive into it. So, you know, without further ado,
0:32.0	I want to introduce you guys to Shirley Pinkston Manias, who is the co-founder of the Clean Beauty
0:37.3	brand, Well People, and she is also the
0:39.8	current head of education for Elf Beauty. She was an early pioneer in the Clean Beauty movement
0:44.9	in which she pushed the industry forward in this plant-powered, cruelty-free, and
0:50.7	EWG verified formulations perspective, you know, that she's been utilizing for well people.
0:56.4	So I'm really excited to chat with Shirley today and to understand what it truly means to
1:01.3	formulate clean beauty products in the cosmetic space specifically. Welcome to the show,
1:06.8	Shirley. I'm so excited to be hosting you. Thank you so much for that gracious introduction.
1:12.6	And I'm super excited to be here with you today.
1:15.5	And I'm excited to talk about all things good for you and clean beauty.
1:20.4	Yeah, I'm excited to learn from you.
1:22.6	And I would love to learn more about you.
1:24.3	If you could tell me a little bit about your background and what got you involved in the beauty space, like to begin with. I mean, I know you've done such amazing work here.
1:32.1	I'd love to learn about what inspired you to go into this direction with your career.
1:37.3	Thank you. I don't know if we have enough time to go through it all, but I can give you this short
1:42.7	version. You know, it's funny is I went to school and started out as pre-med.
1:48.4	And it didn't quite click to me or click with me.
1:53.8	And so I started, I decided to pay for school on my own, and I worked behind the beauty counter, and I actually worked for the body shop back when it was owned by Anita Rodic.
2:06.7	And she was a huge mentor to me and taught me how beauty, a beauty sector in its entirety, how there was so much possibility of doing good just beyond making
	...

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