1042: In Good Company: CEO Conversations with Kate O’Hara: End-of-Year Business Strategies for Designers: Pipeline, Productivity, and Press

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Business, Design, Arts

4.8 • 786 Ratings

🗓️ 6 December 2024

⏱️ 86 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today With Kate O’Hara: In this episode of A Well-Designed Business, we sit down with Kate O’Hara, CEO of O’Hara Interiors, to discuss effective end-of-year business strategies for designers. As the holiday season approaches and client activity slows, Kate shares actionable tips on optimizing workflow, reconnecting with past clients, creating engaging holiday content, and thoughtful gifting strategies. Whether you’re a solo designer or leading a team, this conversation is packed with insights to help you set your business up for a successful new year. More About Kate O’Hara Kate O’Hara grew up in the world of design. After a decade with the company, she stepped into the role of CEO + Creative Director, expanding the family design firm into new regions of the U.S. When she isn’t traveling between our Minnesota and Texas offices, you can find Kate speaking at conferences, working with our design team, and connecting with new clients and furniture lines. Connect with Kate O’Hara Website Instagram Facebook Pinterest Houzz LinkedIn What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design LuAnn University – Registration Open! Other Shows: AWDB #130: Kate O’Hara -Director of Marketing & Business Development for Martha O’Hara Interiors AWDB #215: FaceBook Coaching Sessions- Show #1 with Kate O’Hara of Martha O’Hara Interiors AWDB #958: Overheard: What I Wish I Knew Then: With Kate O’Hara, Erika Ward, Jennifer Stoner, and Alex Alonso AWDB #939: Power Talk Friday: Amy Flurry: From Creating Media Opportunities to Creating a Product line; Aloka Home AWDB #323: Amy Flurry: How to Pitch Press and Build Relationships AWDB #108: Power Talk Friday- Amy Flurry-How To Pitch and Get Press For Your Interior Design Firm WTFP #40: Linda Holt: Learn to Take Expert Photographs of Your Window Treatments From Your Smartphone

Transcript

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0:00.0	Hey, I want to give a shout out to my friend Susan Winterstein. You may know Susan from her two podcast appearances here, episodes 164 and 717. In these episodes, Susan told us about her charity that she founded Savvy Giving by Design. Now she has introduced the Savvy Giving Design Coalition. The mission of both of these is to bring
0:23.7	comfort and hope to families by transforming kids' rooms into healing sanctuaries. Previously, in order
0:30.8	to help Savvy Giving by Design, you could open a chapter in your own area and then design
0:36.6	spaces for children in your area that are in need.
0:39.8	Now with the Savvy Giving Design Coalition, you can contribute and impact the lives of these children
0:45.4	without taking on the beginning of an entirely new chapter.
0:49.8	Savvy Giving Design Coalition operates through the collective efforts of you, the designer, as well as sponsors and volunteers.
0:58.5	This organization is making a real difference in these children's lives, and you can help now in whichever way feels right for you.
1:06.2	I encourage you to listen to Susan's two episodes to learn more and then visit their website at
1:12.2	Savvygivingbydesign.org forward slash design coalition. We'll also put that in the show notes. Welcome to a well-designed business.
1:35.2	My name is Luann Nygaara, and I'm so glad you found this podcast.
1:39.0	Together with my husband Vince and our partner Bill, we have grown our company Window Works from the ground up,
1:45.0	so I know and I understand the challenges you face in running your interior design business.
1:51.1	I also know that your talent alone isn't enough to ensure your success. So on this podcast,
1:57.3	we talk about strategies and practical steps to help you grow your business.
2:02.6	But make no mistake about it, we have our share of fun here too, mixed in with those
2:07.1	aha moments that I love so much.
2:09.7	This isn't fluff.
2:10.7	Nobody has time for that.
2:12.3	Whether you are a new interior designer or a season designer, I am here to help you create and to manage the kind
2:19.4	of interior design firm that you dream of. It's straight talk and it's action. Are you ready? Let's get
2:25.4	started. Hi, welcome to a well-designed business. It's Power Talk Friday. Today we're going to
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