You're listening to the My Wife Quitter Job Podcast, the place where I bring on successful

bootstrap business owners and delve deeply into what strategies are working and what strategies

are not with their businesses.

I'm Steve Chu, and today I'm thrilled to have the father, know the grandfather of professional

blogging on the show with me today, Darren Rouse, and he is going to teach us how to create

a profitable blog in this day and age. But before it begin, I want to give a

shout out to Privy, who is a sponsor of the show. Now I'm super excited to talk about Privy

because I use and rely on Privy to build my email list for both my blog and my online store.

Now what does Privy do?

Privy is an email list growth platform and they manage all of my email capture forms and in

fact I use Privy hand in hand with all my email

marketing providers. Now there are a bunch of companies out there that will manage your email

capture forms but I like privy because they specialize in e-commerce stores.

And Privy is easily the most powerful platform that I've ever used, and you can trigger

sign-up forms based on any parameter that you desire.

So for example, let's say you want to offer free shipping for orders over a hundred bucks.

Well you can tell Privy to flash a pop-up when the customer has $90 in their shopping

cart to get them to insert one more item.

Here's another cool use case.

If someone has item A in their shopping cart, I can easily tell Privy to display a unique and special coupon code for that item or to display a related item or offer.

And in terms of email capture forms, right now I'm showing a different

email lead magnet depending on what product a customer is browsing on our shop.

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