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The Pitch

#156 Barberino’s: Italian Luxury Takes on the American Dream

The Pitch

Josh Muccio

Investing, Technology, Entrepreneurship, Business

4.61.5K Ratings

🗓️ 19 March 2025

⏱️ 42 minutes

🧾️ Download transcript

Summary

Michele Callegari has grown Barberino's to the #1 luxury men's grooming brand in Italy. Can he replicate the same success in the US – and if he does, will the Italian investors want their cut? This is The Pitch for Barberino’s. Featuring investors Charles Hudson, Elizabeth Yin,  Jesse Middleton, and two new investors to the show, Ben Zises and Kate McAndrew. Watch Michele pitch his startup on YouTube (@thepitchshow) and Patreon (@ThePitch) Join our private investor community on Substack at thepitch.fund Subscribe to our public email newsletter insider.thepitch.show Register for the Season 13 Finale Watch Party at pitch.show/party *Disclaimer: No offer to invest in Barberino’s is being made to or solicited from the listening audience on today’s show. The information provided on this show is not intended to be investment advice and should not be relied upon as such. The investors on today’s episode are providing their opinions based on their own assessment of the business presented. Those opinions should not be considered professional investment advice. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

My name is Michele and I'm from Italy. I would describe myself, young, ambitious, hard

0:07.8

worker and joyful. I like to work and at the same time I like also to have fun. I'm Josh Muchio

0:14.1

and I also like to have fun. This is the pitch where startup founders raise millions and listeners

0:20.4

can invest. Today on the show, Mich startup founders raise millions and listeners can invest.

0:21.8

Today on the show, Michele is bringing Milan to Miami by pitching his line of Italian luxury

0:28.8

grooming products for men.

0:30.8

This is a bit ridiculous, no?

0:32.4

But I want my brand to be the number one in the world.

0:34.8

Hearing about American dream, you know, this democratization,

0:37.8

even me, I'm not an American citizen, I just have a visa. I can come and play my car. So I said,

0:45.0

I want to give it a try. And here I am. The pitch for Barbarinos is coming up after this.

0:53.7

And whether you're watching or listening on YouTube, Patreon, or your favorite podcast player,

0:59.6

thanks so much for subscribing.

1:01.5

Don't forget to turn on notifications.

1:05.0

Meet Clavio, the only CRM built for B2C.

1:08.0

Join 167,000 companies like Paul Smith, Castor, Mixediles, who choose Clavio

1:13.1

for better custom relationships and faster growth. Grow with Clavio B2C CRM at KLAVIYO.com

1:19.6

forward slash UK. Welcome back to the pitch for Barbarinos. Let's meet the investors.

1:26.7

Elizabeth Yen with Hustle Fund.

1:28.6

You're an A-plus founder.

1:30.4

Charles Hudson with Precursor Ventures.

1:32.6

I feel like I'm the lone dissenter.

...

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