5 • 1.2K Ratings
🗓️ 8 April 2025
⏱️ 39 minutes
🧾️ Download transcript
Karla Saladino has set record price-per-square-foot sales across nearly every building she’s represented in her 20+ year career in real estate. Her strengths include team building, user experience, marketing, and market analysis. Today she has trained over 1,000 agents and led 15,000+ transactions and enjoys passing on her knowledge to the next generation coming up
0.00: Karla’s background in real estate
5.00: Finding your niche in real estate
11.00: Shared amenities to combat loneliness and foster community
16.00: Karla’s background in sports and how it translates to business
20.00: Lifetime fitness “living concept”
27.00: Advantages of being the only female in the room
35.40: Leaving a Legacy and making small positive strengths
Until next time, love and good vibes.
Podcast Website: https://enterthelionheart.com/
Check out the latest episode here:
Apple Podcast: https://podcasts.apple.com/us/podcast/enter-the-lionheart/id1554904704
Spotify: https://open.spotify.com/show/4tD7VvMUvnOgChoNYShbcI
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0:00.0 | figure out how long of a deal cycle makes you happy. So I like short deal cycles. That's why I stayed in |
0:07.1 | rentals because I can do sales. I get really bored. So if a sale is dragging on six months, |
0:12.7 | eight months, I have to hand it off to somebody on my team because I will forget about it. |
0:16.3 | There are also people that thrive on a base salary or a draw where I've always found that extremely |
0:22.4 | limiting. I don't think I've ever had a salary in my life because if I'm capped, I'm bored. A single theme is too narrow for great minds and daring hearts. |
0:45.9 | Get ready to enter the Lionheart with your host, Lawrence Dunning. |
0:50.7 | Carla, I know how successful and busy you are. |
0:53.4 | So thank you so much for taking the time this Friday morning. |
0:56.1 | But maybe we can start a little bit with some of your background for people that don't know you |
0:59.6 | because you're such an inspiration of so many in business. You're just so successful and you have such a good |
1:04.2 | attitude. And I just love your energy. So I know we can have a great conversation. |
1:09.4 | Thank you. I am in real estate now for 22 years. |
1:13.5 | My career started in Manhattan in rentals and leasing, and it's developed into very heavy. |
1:21.5 | I go into assets, usually residential leasing, high rises, and we will go in and fix them, you know, make the asset |
1:29.7 | profitable. A lot of times we have to go in and do deep dives or studies and look really |
1:36.3 | micro as Hawaiian asset isn't working financially and fix it. And a lot of that is with |
1:42.5 | empathy, with study, with running through the tiniest little |
1:47.6 | things about the leasing experience. And we work a lot on retention. We work very heavily in new leasing |
1:54.2 | and leaseups, getting residents into the building and getting residents to want to stay in the |
1:57.9 | building. Because all of that that stuff you can financial model the |
2:01.4 | whole thing if you don't have that the model won't work so we get to work in projects obviously |
2:07.4 | in Manhattan but luckily lately we've been called into some really challenging but really |
... |
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