4.8 • 2K Ratings
🗓️ 7 October 2024
⏱️ 25 minutes
🧾️ Download transcript
Feeling overwhelmed by your to-do list? Download The Small Business Owner’s Quickstart Checklist for free at BusinessMadeSimple.com/Quickstart and start streamlining your operations, clarifying your message, and building a business that works for you.
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Video marketing can do wonders for your business—if you're comfortable getting on camera. For many, though, creating videos feels awkward and overwhelming. We freeze up, obsess over tiny details, or just have no idea where to start, leaving us feeling defeated before we even hit record. If you’re tired of watching hours of footage, only to realize you didn’t get what you needed, or you just hate how you sound and look on camera, you’re not alone. But there’s a better way to approach it that will make your video creation smoother and your personality shine through.
In today’s episode, hosts Bobby Richards and James Sweeting sit down with Abby Walla and David Storch, Hollywood film professionals and co-founders of Crushing It On Camera. They introduce their proven “Hollywood Method” to help you get comfortable on camera, using simple techniques to deliver content authentically. Whether you’re shooting a short reel or a 30-minute webinar, you’ll learn how to leave behind the stress of scripts or endless retakes. Abby and David teach you how to get prepared, bullet-point ideas, and stay natural. Listen in and learn how to feel confident, authentic, and genuinely excited to create video content.
Go to CrushingItOnCamera.com to access Abby and David's free Hollywood Method webinar.
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0:00.0 | When you prepare the correct way for making a video, I mean it's just so easy. |
0:06.0 | Welcome to the Business Made Simple Podcast, |
0:11.0 | brought to you by the HubSpot Podcast Network. |
0:13.2 | I'm Bobby Richards. |
0:14.2 | Every week on the show, we help you become a better business owner. |
0:17.1 | Leaning into the metaphor, build your business like an airplane. |
0:20.8 | The cockpit is your leadership, the right engine is your marketing, the left engine is your sales, |
0:24.8 | the wings of your products, the body is your management and operations, and the fuel tanks are your cash flow. |
0:29.6 | When you strengthen and develop these six parts of your small business, your small business will take off. |
0:34.8 | Today's conversation touches all the parts of the plane. |
0:38.1 | We're talking video and content creation as it relates to you being on camera. |
0:44.1 | Some of you are leaning in, and some of you |
0:46.1 | are heading for the hills. |
0:47.2 | We all know this video is essential for growing your business. |
0:50.7 | It's also a place where we get stuck the most. You put a phone or a |
0:55.0 | camera in front of your face, you don't know where to start, you then become overly |
0:58.4 | critical of how you come across, or you're just overwhelmed by the process, which is why I'm so excited that today |
1:04.7 | co-host James Sweeting and I got to talk with Abby Walla and David Storch, co-founders |
1:10.0 | of crushing it on camera. Abby and David are industry pros, they're based out of Los Angeles, and they have created |
1:15.9 | what they call the Hollywood method, which is a simple, actionable framework that gives you the |
1:20.4 | tools to not only use video to effectively grow your business but to |
1:24.3 | effectively be yourself on camera. So if you've been stuck you're unsure |
... |
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