4.8 • 1.4K Ratings
🗓️ 27 September 2018
⏱️ 40 minutes
🧾️ Download transcript
A few weeks ago, I attended Klaviyo’s first ever email marketing conference and it was an amazing event. In this episode I go over some of my key takeaways from day 1 along with Toni Anderson and Austin Brawner of Ecommerce Influence. What You’ll Learn How to create optin forms to attract higher LTV customers Is giving away coupon codes for an email a good idea any more? Some overall statistics for email optin rates Creative ways to gather email addresses How to improve open rates and click through rates How to improve email conversion rates Do text based emails […]
The post 227: Email Marketing Takeaways From Klaviyo Con With Austin Brawner And Toni Anderson appeared first on MyWifeQuitHerJob.com.
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0:00.0 | You're listening to the My Wife Quitter Job Podcast, |
0:02.2 | the place where I bring on successful bootstrap business owners |
0:05.1 | and delve deeply into what strategies are working |
0:07.3 | and what strategies are not in business. |
0:09.6 | Now, last week I attended Clavio's first ever |
0:12.1 | email marketing conference in Boston with my partner Tony Anderson, and there we actually met up with Austin Browner of the E-commerce influence podcast and decided to record a couple of sessions together. |
0:23.0 | Now in today's episode we do a breakdown of day one of the conference, |
0:26.0 | including some key email marking takeaways of the day. |
0:29.0 | But before we begin, I wanted to give a quick shout out to Clavio who's also a sponsor of the show and I like |
0:34.4 | Clavio because they're the email marketing platform that I personally use for |
0:37.6 | my e-commerce store and I depend on them for over 30% of my revenues. Now Clavio |
0:42.1 | is the only email platform out there that is |
0:43.7 | specifically built for e-commerce stores and here's why it's so powerful. |
0:47.0 | Clavey can track every single customer who has shopped in your store and |
0:49.7 | exactly what they bought. So let's say I want to send out an email to |
0:52.4 | everyone who |
0:52.9 | purchased a red handkerchief in the last week. Easy. Let's say I want to set up a |
0:56.3 | special autoresponer sequence to my customers depending on what they |
0:59.0 | purchased, piece of cake, and there's full revenue tracking on every single |
1:02.2 | email. Clavio is tracking on every single email. |
1:03.0 | Clavio is easily the most powerful email platform that I've ever used and you can try them for free at |
1:08.0 | my wife quitter job.com slash kla v Iyo. Once again that's my wife quit her job |
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