You're listening to the My Wife Quiter Job Podcast, the place where I bring on successful bootstrap

business owners and dig deep into what strategies they use to grow their businesses.

Now recently I attended Claveo's first ever email marketing conference in Boston and while I was there I

recorded a bunch of podcasts. Now today's episode is with Jake Cohen who is the

director of product over at Clavio and he's actually an expert on email

deliverability.

And in this episode we discussed some of the awesome new features that Clavio just released,

but the best part of this show to be honest with you are the nuggets that Jake provides

and how to improve your email deliverability.

These are actually things that I did not know and I'm going to be changing up some of my email

strategies for sure after this interview.

But before begin I want to give a quick shout out to Privy, who's a sponsor of the show.

Privy is the tool that I use to build my email list for both my blog and my online store.

There are a bunch of companies that will manage your email capture forms, but I like Privy

because they specialize in e-commerce.

Right now I'm using Privy to display a cool Wheel of Fortune pop-up.

Basically a user gives their email for a chance to win valuable prizes in our store

and customers love the gamification aspect of this.

And when I implemented this form, email signups increased by 131%.

So bottom line, privy allows me to turn visitors into email subscribers,

which I then feed to Clavio to close the sale. So head on over to

privy.com slash Steve and try it for free. And if you decide you need some of the

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