258 - Freddie Johnson at the Legends Series

Bourbon Pursuit

Hobbies, Food, Arts, Leisure

4.9 • 866 Ratings

🗓️ 18 June 2020

⏱️ 76 minutes

🔗️ Recording | iTunes | RSS

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Summary

Freddie Johnson is bourbon. You are going to hear that, among many other praises for one of the most well respected people in the industry. He’s a never short on stories and makes any experience together memorable. Of course, Freddie talks about tours and his impact at Buffalo Trace, but then answers questions about bottle flipping and the secondary market. It's great insight into Sazerac's approach on this issue. Make sure you attend the Kentucky Derby Museum's Legends Series next season. Show Notes: This week’s Above the Char with Fred Minnick talks about the latest deal between Brown-Forman and Sazerac. Discussion about white dog. Tell us about giving tours 12 years ago. Talk about the promise to your father. How do you customize the tours? What do the people of Buffalo Trace mean to you? Do you have to buy your own bottles? What is your favorite part of a tour? How do you feel about seeing the high aftermarket prices for Buffalo Trace products? Do you ever get challenged about your products on the tours? What do you think about flipping bottles? What was the most special drink you've shared? Support this Podcast on Patreon

Transcript

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0:00.0	I'm at a Lego convention with my grandson,
0:05.0	and we're looking at Lego displays,
0:08.0	and all of a sudden these folks come running up and said,
0:11.0	Oh, it's him! It's him!
0:14.0	It's the guy from Buffalo Trace.
0:16.0	Can we take a picture? Come over here.
0:18.0	And my grandson says,
0:19.0	Papal, this is not any good.
0:22.4	Ha ha ha ha.
0:24.3	Hey, everybody, it's episode 258 of Bourbon Pursuit, and as usual, we always start the show
0:39.3	with what's happening in the world of bourbon. So here's your bourbon headlines this week.
0:44.4	Major news is that Brown Foreman has announced that it has reached an agreement to sell early
0:48.7	times, Canadian Mist, and Collingwood brands, and the Canadian Miss production assets to Sazirac.
0:56.1	We're big fans of early times Bottled and Bond here on the podcast, so it'll be interesting
1:00.5	to see what will happen to this brand because we had crowned our 2019 Bottled and Bond
1:05.5	champion. We'll discuss this on a future roundtable, but it's likely a good move between
1:10.1	all parties,
1:11.4	where Brown-Forman can focus on its core brands, and Sazirac gets to own another piece
1:16.2	of history and figure out how to position it in the market, along with all the other brands
1:20.6	it has acquired.
1:21.9	The sale of these brands is expected to close later this summer.
1:26.4	As Confederate monuments start coming down across the nation, there's a new chapter
	...

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