are people going to continue saying, oh, it's just our rye whiskey?

Or are they going to start labeling it and saying, this is Indiana rye whiskey?

I'm surprised.

It's 51% right.

I thought it would be 94% or higher.

This is episode 303 of Bourbon Pursuit, the podcast featuring news, reviews, and interviews with people making the bourbon whiskey industry happen.

I'm one of your host, Kenny Coleman, and before we start today's episode, on the 56th

Bourbon Community Roundtable,

here's your weekly Bourbon News Update. Jeff Arnett, the former master distiller of Jack Daniels

and our guest back on episode 150, has announced he is now the co-founder of Tennessee's newest

distillery called Company Distilling, and it's set to open in the fall of 2021 in the Smoky Mountains

of East Tennessee. The first company distilling location to open will be a 4,000 square foot

tasting room and restaurant in Townsend, Tennessee, with aspirations to move into a 20,000 square foot

refurbished building that will have a tasting room, restaurant, brewery, retail store, and

entertainment more in 2022. Green River Distilling, formerly known as OZ Tyler, based out of Owensboro,

Kentucky, paused briefly to celebrate the filling of its 300,000th barrel of bourbon, with each

barrel holding roughly 53 gallons, that's 15.9 million barrel of bourbon. With each barrel holding roughly 53 gallons, that's 15.9 million

gallons of bourbon. Jacob Kahl, the Green River's master distiller and director of operations,

said it took nearly four and a half years to reach that 300,000th mark. But now with production

running at 90,000 barrels per year, those milestones will start coming a lot faster. New

Rift Distillery has announced its opening a $2 million expansion that will increase its whiskey

production by 50%. This will add 900 square feet to the distillery, which will have three additional

...