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33: Muzak listening, and Alexa eavesdropping

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Business Insider

History, Pop Culture, Business, Brands, Household Name, Society & Culture, Business Insider, Brought To You By..., Culture

4.6 β€’ 2.3K Ratings

πŸ—“οΈ 22 May 2019

⏱️ 37 minutes

🧾️ Download transcript

Summary

We have two stories this week: first, the surprising history "elevator music." Turns out, Muzak was a real company. And then we reveal how much Amazon's Alexa and other smart speakers are really listening β€” and remembering what we do and say.

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Transcript

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0:00.0

From business insider and stichert, this is Household Name.

0:07.0

Brands, you can trust.

0:08.0

Brands, you know stories you don't.

0:10.0

I'm Dan Baufkopf.

0:11.0

Today, two stories about listening.

0:21.0

First, the history of elevator music, known to some as music, but not so much anymore.

0:28.0

Why?

0:29.0

Later, we all know smart speakers like Amazon Echo are listening.

0:33.0

You might not know what these companies are doing with your voice.

0:36.0

I'll speak with Washington Post tech columnist Jeffrey Fowler.

0:39.0

Stay with us.

0:41.0

elevator music, hold music, whatever you call it, you've probably heard it referred to at some point as music.

0:57.0

But what you might not know is that music was an actual company.

1:01.0

Our first story today comes from the podcast 20,000 Hertz, which is a show all about sound.

1:08.0

You're listening to 20,000 Hertz.

1:13.0

The stories behind the world's most recognizable and interesting sounds.

1:17.0

I'm Dallas Taylor.

1:23.0

What came to be called elevator music is almost never heard in elevators today.

1:28.0

So, how did it earn the name elevator music?

1:31.0

This is the story of music, a company that changed the way public spaces sound.

1:49.0

I like the term elevator music.

1:51.0

I don't think there's anything inherently pejorative about it because it's music that's supposed to elevate people's moods.

...

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