407: She Went From NICU Nurse To Full-Time Content Creator and Published Author

Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media

Nicailamatthewsokome, Blackwomenentrepreneurs, Sidehustle, Blackpodcast, Sidehustlepro, Marketing, Sidehustles, Business, Smallbusinesspodcast, Sidehustleshow, Blackownedbusiness, Blackwomenownedbusiness, Blackwomen, Blackentrepreneurs, Smallbusinessshow, Businesspodcast, Entrepreneurship, Smallbusinessowners

4.8 • 1.8K Ratings

🗓️ 5 June 2024

⏱️ 60 minutes

🔗️ Recording | iTunes | RSS

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Summary

Helena Faustin is a Registered Nurse and content creator from New York City who has garnered an audience of millions by sharing her love and passion for cooking. As a mother of three, Helena inspires people with her massively popular food blog, That Nurse Can Cook, to get comfortable in the kitchen and cook delicious meals for their families.

In this episode she shares:

The ways she stayed consistent in content creation, and why it paid off
How she differentiated her physical cookbook, The Soul of Scotchie, from others on the market
How she diversified her revenue streams to triple her income and surpass her nursing paycheck

Highlights include:

00:00 Intro

Finding a path in nursing

The goal of work-life balance

Cooking as an outlet

Intentional content creation

Building a content creation business while working full time

Diversifying revenue streams

The importance of discipline and showing up

The power of storytelling

Take control of your inner voice

Tips for entrepreneurs

Check out episode 407 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Helena’s Website: Https://www.thatnursecooks.com
Helena’s Instagram: https://www.instagram.com/thatnursecancook/
Helena’s TikTok: https://www.tiktok.com/@thatnursecancook
Helena’s YouTube: https://www.youtube.com/@ThatNurseCanCook
Grace Foods: https://www.instagram.com/gracefoods/
Capcut: https://www.capcut.com/

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Guest Social Media Info

Helena’s Instagram: https://www.instagram.com/thatnursecancook/
Helena’s TikTok: https://www.tiktok.com/@thatnursecancook
Helena’s YouTube: https://www.youtube.com/@ThatNurseCanCook

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Transcript

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0:00.0	Cool band, right?
0:02.0	You are 70,000th in the queue.
0:04.0	Yeah, let's not listen to that.
0:05.0	Let's sort you out with some pre-sale tickets.
0:08.0	End of the queue is this way.
0:09.0	Oh, and a special card member entrance.
0:11.0	More your five, I reckon.
0:12.0	I'm ex-card member. Too right, they are. entrance? More you're five I reckon? Amex Card member?
0:13.2	Too right they are. Gigs, festivals, theatre.
0:16.5	When you're with Amix. They're on another level.
0:19.2	That's the powerful backing of American Express.
0:22.0	Example Products Preferred Rewards Gold Credit Card, Representative Aceh. powerful backing of American Express. Example products, preferred rewards gold credit card,
0:24.3	representative 88.8% APR variable,
0:26.5	and if he applies after the first year, subject to status,
0:28.8	18 plus, decency supply.
0:30.1	C.
0:31.4	Hereliss. You're listening to Side Hustle Pro, the podcast that teaches you to build and grow your
0:39.5	Side Hustle. From Passion Project to Profitable Business.
0:43.0	And I'm your host, Nakela Matthew Zakome.
0:46.0	So let's get started. Hey friends. Hey, welcome. Welcome. Welcome back to the show. Today in the
0:58.3	guest chair we have Helena,
1:00.5	also known as that Nurse, can Cook.
	...

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