421: Behind The Scenes: I'm Testing A New Email Strategy In My Business

Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media

Nicailamatthewsokome, Blackwomenentrepreneurs, Sidehustle, Blackpodcast, Sidehustlepro, Marketing, Sidehustles, Business, Smallbusinesspodcast, Sidehustleshow, Blackownedbusiness, Blackwomenownedbusiness, Blackwomen, Blackentrepreneurs, Smallbusinessshow, Businesspodcast, Entrepreneurship, Smallbusinessowners

4.8 • 1.8K Ratings

🗓️ 23 August 2024

⏱️ 34 minutes

🔗️ Recording | iTunes | RSS

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Summary

This Flashback Friday I’m back to give you an inside look at a new marketing strategy I’m testing out. You guys know, I love to try new ways to provide value and keep my audience updated. One of the best resources I have is my email list, a valuable way to connect with my audience outside of social media.

In this episode I’m sharing:

How to cultivate an email list of your own, and continuously grow it
How to figure out the best content and offerings you can give your audience
How to automate emails, freebies, and paid products

Highlight Include:

1:22 The Value of an Email List

4:56 How To Connect With Your Audience

9:12 Automating DM Responses

17:50 Testing Out Ads

23:11 Connecting On Different Platforms

26:43 Creating Freebies and Paid Products

Check out episode 421 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

SHP Poll Freebie: sidehustlepro.com/poll
SHP Newsletter: sidehustlepro.co/newletter
Leadpages: https://www.leadpages.com/
Canva: https://www.canva.com/
Convertkit: https://convertkit.com/
Manychat: https://manychat.com/
LinkedIn: https://www.linkedin.com/
Ep 348- How To Build An Email List: https://www.youtube.com/watch?v=kmv-nd95cqk
Couples Workbook: https://www.etsy.com/listing/1648665610/couples-annual-planning-workbook

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Transcript

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0:38.0	Oracle.com. Optimize.
0:40.0	Hey, it's Michaela here and we're back with another flashback Friday episode.
0:47.0	This episode is all about a new email strategy that I started testing in my business this year.
0:53.0	And a matter of fact, I revisited it because,
0:55.0	to be honest, I kind of fell off a little bit.
0:58.0	I implemented every single step that I shared,
1:00.0	but I haven't been as consistent as I would like.
1:02.0	So I'm revisiting that because hey we still have a
1:04.3	bunch of months left in this year and I am going to do this. I am going to help my email list out by implementing
1:11.8	this strategy consistently day over day week over week and I thought
1:15.2	you might want to do it too.
1:16.4	So go ahead and get into this flashback episode, start implementing these tips and if you do, let
1:21.7	me know, all right?
	...

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