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Bourbon Pursuit

481 - Investing In Bourbon Barrels with Jeremy Kasler and Sara Havens of CaskX

Bourbon Pursuit

Bourbon Pursuit

Hobbies, Food, Arts, Leisure

4.9866 Ratings

🗓️ 26 September 2024

⏱️ 56 minutes

🧾️ Download transcript

Summary

As a listener of Bourbon Pursuit, you already know more than the average bourbon consumer that walks the aisles. We get into tons of different discussions that surround the whiskey industry and you've heard us talk about barrels that aren't owned by distilleries but sit on the books of brokers or middle-men. With the explosion of bourbon over the past few years, the cost to acquire those barrels from brokers has sky rocketed, and whenever there is an opportunity to make money, more people get into the game. Today, there are millions of barrels aging in warehouses that don't belong to brands but are done as investments for anybody willing to take the risk. It's really no different than the stock market and for that reason we have Jeremy Kasler and Sara Havens from Cask X join the show. We talk about the business model and how anyone with the some spare money can put their dollars into barrels of whiskey as an alternative investment. We go through the legal ramifications and the unrealized benefits of being a CaskX customer. We also talk about the current market where we are seeing a decline in prices and if that means all good things come to an end or if the market is still strong and is a good place to think about future investments. Show Notes: 00:00-Introduction to Bourbon Pursuit and Barrel Investment 07:12-The Role of Whiskey Enthusiasts in Brand Success 12:53-The Evolution of Barrel Brokering and Investment 21:24-Understanding the Risks and Returns of Barrel Investments 30:32-Market Trends and the Future of Bourbon 40:15-Investor Profiles and Distillery Partnerships Support this podcast on Patreon

Transcript

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0:00.0

In Europe, Kasa is actually a pork rib, and I'm Jewish, so it's kind of confusing.

0:06.1

Anyway.

0:18.9

This is Bourbon Pursuit, the official podcast of Bourbon, bringing to you the best in news, reviews, and interviews with people making the bourbon whiskey industry happen, and I'm one of your hosts, Kenny Coleman.

0:30.2

As a listener of Bourbon Pursuit, you already know more than the average bourbon consumer that is going and walking through the aisles.

0:37.2

And we get into tons of different discussions that surround the whiskey industry.

0:40.8

And you've heard us talk about barrels that aren't owned by distilleries, but they sit on the

0:44.9

books of brokers, or otherwise known as Middleman.

0:48.0

With the explosion of bourbon over the past few years, the cost to acquire these barrels

0:51.4

from brokers has skyrocketed.

0:53.6

And whenever there's an

0:54.5

opportunity to make money, you know more people are going to get into the game. Today, there

0:59.6

are millions of barrels aging in warehouses that don't belong to any brands, but they're done as

1:04.7

investments for anybody willing to take the risk. It's really no different than the stock market.

1:09.6

And for that reason, we have Jeremy

1:11.1

Castler and Sarah Havens from Cask X join the show. We talk about the business model and how

1:16.5

anyone with some money to spare can put their dollars into barrels of whiskey as an alternative

1:21.1

investment. We go through the legal ramifications and the unrealized benefits of being a

1:26.4

Kask X customer.

1:31.6

We also talk about the current market and where you're seeing a decline in prices,

1:34.2

and if that means all good things come to an end,

1:38.7

or if the market's still pretty strong, and it's a good place to think about future investments.

1:43.2

But with that, enjoy this week's episode, and now here's Fred Minnick with Above the Char.

...

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