Now that I own it, we're going to start doing specific camps.

You're going to come do a bourbon pursuit one, get your whole audience out because we can have little camps out there.

Okay.

But, well, that's down the road.

I have to renovate it first.

I would not subject you just yet.

Bring your bibles, kidding.

There's no bibles.

No, no, we don't have any of those.

No, no.

Fresh out of those, Ryan. But there will be, there will be late night s'mores.

We do have that.

This is Bourbon Pursuit, the official podcast of Bourbon, bringing to you the best in news, reviews, and interviews with people making the bourbon whiskey industry happen.

And I'm one of your host, Kenny Coleman.

There's a lot of distributors that tell us that brands are built behind the bar.

And to a degree, that's true.

These folks are on the front lines,

making drinks, and they have to be knowledgeable about what they're creating and serving.

Yet, a bartender's job is high stress, and they don't get a chance to get immersed in a brand.

And so that's where Camp Runnamuk comes in. We're joined by Lindsay Johnson, who manages this fantasy camp for bartenders.

And bartenders are from around the country, write essays like they're filling out a college application to be accepted into a week of events with Camp Ronemuck.

We talk about what the benefits for them are on both sides when it comes to the campers and the brands that support it.

...