501 - The Heroic Story of Horse Soldier Bourbon with Scott Neil

Bourbon Pursuit

Hobbies, Food, Arts, Leisure

4.9 • 866 Ratings

🗓️ 13 February 2025

⏱️ 74 minutes

🔗️ Recording | iTunes | RSS

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Summary

This is one episode that was requested by dozens of people. I'm so glad Scott Neil, president and co-founder of Horse Soldier Bourbon and a retired Green Beret. Scott shares how his military background and the ethos of camaraderie influenced his journey into the bourbon industry. The conversation delves into whiskey and war stories. There's a lot of context of how these guys went to war and came back heros. That all influences the inception of Horse Soldier Bourbon, born from bonds formed during service and a shared love for whiskey. Scott discusses the challenges faced by emerging brands, the importance of controlling production for quality with their own distillery coming online, and the role of community engagement in building lasting relationships with consumers. Show Notes: Get a glimpse into Scott's military background and how it shaped his viewpoint. Discuss the origins of Horse Soldier Bourbon and the significance of the name. Explore the transition from military service to the world of bourbon. Insights into distillation: crafting a unique bourbon and the logistics behind it. Challenges faced as a new brand in a competitive marketplace. The importance of community engagement and storytelling in building customer relationships. Learn about the philosophy driving the creation of Horse Soldier and their long-term vision. Support this podcast on Patreon

Transcript

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0:00.0	Admit nothing, deny everything.
0:01.6	Yeah.
0:01.9	Counter-activization.
0:03.0	Make sure your airplane modes.
0:05.6	It doesn't matter.
0:07.0	Proximity's fine.
0:07.7	It's not listening.
0:08.6	You know what I mean? Just jump in the middle of the matrix.
0:10.4	It's the best way to survive.
0:11.8	Yeah, yeah.
0:35.7	This is Bbon Pursuit, the official podcast of Bourbon, bringing to you the best in news, reviews, and interviews with people making the bourbon whiskey industry happen, and I'm one of your host, Kenny Coleman.
0:42.8	This is one episode that has been requested by dozens, if not maybe 50 or 100 people.
0:48.0	And I'm so glad that Scott Neal, he's the president and co-founder of horse soldier of bourbon and a retired Green Beret has joined the show.
0:51.3	And he shares how his military background and his ethos of camaraderie
0:55.1	influence his journey into the bourbon industry. Now this conversation delves into
0:59.7	whiskey and war stories. And there's a lot of context on how these guys went to war and came back
1:04.8	heroes. And that all influences the inception of horse soldier bourbon. Worn from the bonds
1:10.4	formed during service and a shared love for whiskey.
1:13.6	Scott discusses the challenges faced by the emerging brands and the importance of controlling production for quality with their own distillery coming out online,
1:22.2	and the role, of course, of community engagement and building lasting relationships with consumers.
1:27.2	Well, I hope you enjoy this week's episode, and now here's Fred Minnick with Above the Char.
1:32.0	I'm Fred Minnick, and this is Above the Char.
	...

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