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No Limits with Rebecca Jarvis

#54: Carolyn Everson - Facebook Exec, Fighting Fake News

No Limits with Rebecca Jarvis

ABC News

Business, Careers

4.7703 Ratings

🗓️ 17 October 2017

⏱️ 43 minutes

🧾️ Download transcript

Summary

Carolyn Everson is the Vice President of Global Marketing Solutions at Facebook - she's one of the top executives next to Mark Zuckerberg and Sheryl Sandberg. She leads Facebook's relationships with top marketers for the company's apps like Instagram, Messenger and WhatsApp. She also oversees the teams focused on global partnerships, agencies, gaming and the Creative Shop. Her resume includes a list of impressive companies with executive roles at places like Microsoft and Viacom. On this episode, she talks about the moment she got the call from Sheryl Sandberg to join Facebook, overcoming confidence issues, and the importance of being an effective and enlightened leader. She also discusses Facebook ad revenue from Russia and the steps Facebook is taking to provide more clarity and controls for advertisers to help make Facebook a safer platform for sharing content. Follow Carolyn Everson on Facebook: https://www.facebook.com/carolyn.everson Follow Carolyn Everson on Twitter: https://twitter.com/ceverson Want a chance to ask Rebecca your career questions? Send an email to [email protected] for a chance to ask Rebecca yourself on an episode of No Limits! No Limits Entrepreneur of the week: Shaina Azad, CEO & Founder SUVA Beauty Cosmetics Find out more: www.suvabeauty.com Know someone who should be a featured ‘No Limits’ Entrepreneur? Send your nominations to [email protected] Like what we're doing? Leave a review! ----> http://bit.ly/2ks4f90 Learn more about your ad choices. Visit

Transcript

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0:00.0

Hey, it's Rebecca. You can hear new episodes of No Limits on Tune In four days before anywhere else.

0:08.6

Cheryl approached me at a women's event at Facebook a few years ago when she said,

0:13.7

you know, sometimes I feel like you've got some confidence issues.

0:17.1

And I blurt it out and said, yes, I do because I was fired for my own company.

0:22.1

And I tell her the story.

0:23.2

And she looks at me and she said, so what if I fired you right now?

0:27.2

From ABC, it's no limits.

0:30.4

I'm Rebecca Jarvis.

0:31.6

And each week we're talking to the most bold and influential women laying at the top of their game,

0:39.5

trying to demystify success and what it really takes to get there, and all the trade-offs.

0:44.0

Whether you're looking for answers or you just want to hear a good story, you're in the right

0:49.2

place.

0:51.0

On today's episode, she's one of the key players at Facebook, right next to Mark Zuckerberg

0:56.7

and Cheryl Sandberg. Carolyn Everson is the vice president of global marketing solutions,

1:02.5

and she's one of the major forces combating fake news and providing transparency to the

1:08.1

social network's billions of daily users.

1:11.8

Carolyn Everson, welcome to No Limits.

1:14.3

Thank you.

1:14.8

I'm very excited to be here.

1:15.9

It's my first podcast ever.

1:17.5

I'm really excited to go into this new territory, the Maiden Voyage and podcast land with you.

1:22.8

I'm excited too.

...

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