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58: The House That Sears Built

Brought to you by...

Business Insider

History, Pop Culture, Business, Brands, Household Name, Society & Culture, Business Insider, Brought To You By..., Culture

4.62.3K Ratings

🗓️ 4 November 2020

⏱️ 24 minutes

🧾️ Download transcript

Summary

A few months ago, a listener in our Facebook group suggested we look into Sears mail-order homes for a potential episode. We loved the idea, and it turns out there’s already a fantastic story about these houses from the podcast 99% Invisible. Today, we’re sharing that episode with you.

99% Invisible is a show that explores all the thought that goes into the things around us that we never think about. Learn more about this episode and listen to more of their show here: https://99percentinvisible.org/episode/the-house-that-came-in-the-mail/

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Transcript

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0:00.0

Hello and welcome to Brought to you by I'm Charlie Herman.

0:11.1

A few months ago, one of our listeners suggested in our Facebook group an idea for us to check

0:15.2

out for a future episode, Sears, Male Order Homes.

0:18.9

We love the idea, thanks Susie.

0:20.9

But as we started doing some research, we found out that there's already a fantastic story

0:25.0

about these homes from the podcast 99% Invisible.

0:29.0

If you haven't listened before, 99% Invisible is a show that explores all the thought that

0:33.8

goes into the things around us that we never think about.

0:37.0

Like why are there curb cuts on sidewalks?

0:39.6

How did squirrels end up in cities?

0:41.7

And what does skateboarding have to do with the shape of swimming pools?

0:45.4

So today we present The House that came in the male, also known as the Sears Kit Homes.

0:51.0

Here's the host of 99% Invisible Roman Mars.

0:57.2

About eight weeks ago, one of the producers here at 99PI ordered a book.

1:01.4

Our office receives a lot of books, but this one, this one was special.

1:06.8

Everyone wanted to read it.

1:08.1

Okay, so first of all, this book is beautiful.

1:11.0

I know, it's been...

1:12.0

Only it wasn't just any book.

1:13.9

That's the producer Joe Rosenberg.

1:16.0

It was a catalog.

1:17.0

Oh my god, it's from 1908.

...

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