681. "Help! I Can’t Run Ads — How Do I Grow My Product-Based Business?" | Coaching Session | Coaching Session
The Product Boss Podcast
Jacqueline Snyder
4.8 • 912 Ratings
🗓️ 10 April 2025
⏱️ 28 minutes
🧾️ Download transcript
Summary
Welcome back Product Bosses! What do you do when your business is restricted from running ads — but you still need to grow? That’s exactly the challenge Dr. Angie Krause is facing. As a telehealth veterinarian and founder of Boulder Holistic Vet, Dr. Angie sells CBD supplements and holistic products for pets. But with ad bans on hemp-related products and a big drop in SEO traffic, she’s feeling stuck and searching for a new path forward.
In this episode, I help Dr. Angie reimagine her content strategy, turning her casual podcast into a powerful funnel for trust and sales. We dig into how to structure messaging around pet health concerns — like cancer, allergies, and chronic inflammation — and how to position Dr. Angie as the go-to expert for pet owners seeking integrative care. Plus, we unpack how to repurpose blogs, email, and podcast content for maximum visibility.
If you’ve ever felt like the rules are stacked against your business, let this episode be your reminder: there’s always another way. Tune in for fresh ideas on how to build a magnetic brand, create content with purpose, and make marketing feel simple — even if ads aren’t an option.
Resources:
- Learn more about Boulder Holistic Vet here.
- Follow Dr. Angie on Instagram by clicking here.
- Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.
Connect:
- Website: theproductboss.com
- Instagram: @theproductboss
Mentioned in this Episode:
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Transcript
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| 0:00.0 | Hi, I'm Jacqueline Snyder, and this is the Product Boss podcast. I've helped launch and grow |
| 0:07.6 | thousands of product-based businesses, even one of my own. And over the last 20 years, |
| 0:12.7 | I've seen behind the scenes of businesses just like yours. Whether they are makers, |
| 0:17.9 | manufacturers, artists, or food and beverage businesses, I have spent |
| 0:21.6 | so many hours studying it all. I've discovered what makes them successful, what mistakes they |
| 0:27.5 | could have avoided, how did they turn their ideas into successful business, and what are the |
| 0:33.0 | strategies that they have used to make more sales and be discovered by more customers. And this is what this |
| 0:39.3 | show is all about. Whether you're just starting out or you're looking to become a million |
| 0:43.7 | dollar product boss, I'm here to give you the permission to chase your dreams, no matter how big or |
| 0:49.1 | small. All you need is the right mindset, a little courage, strategy, and support, and you too can be |
| 0:55.8 | the next million dollar product boss. Let's do this. Hey, hey, product bosses. Welcome back to |
| 1:02.6 | another coaching session at the product boss podcast. This is where we help physical product-based |
| 1:08.2 | businesses grow amazing, thriving businesses. |
| 1:12.2 | So whether it started off as an idea, maybe it's a side hustle, a hobby, or a full-time |
| 1:17.9 | business, we are here twice a week on the podcast to fully support you in this. |
| 1:22.8 | And what I love to do is I love to coach some of my students and people in my community |
| 1:27.1 | because we get to dig in and you get to coach some of my students and people in my community because |
| 1:27.6 | we get to dig in and you get to sit here behind the scenes and listen to a coaching call |
| 1:32.5 | between me and one of our students. So today I'm joined by a really special guest. This is Dr. |
| 1:37.5 | Angie Krause, a telehealth veterinarian who offers integrative healthcare for pets. I know. |
| 1:43.3 | We'll wait for it because she's also a physical product-based business. |
| 1:47.0 | So over the past decade, she's built an econ brand, Boulder Holistic Vet, |
... |
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