5 • 1.1K Ratings
🗓️ 26 March 2025
⏱️ 27 minutes
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This spring, we're going all in. In today’s episode, I open up about the major investments we’re making in our business—new equipment, team expansion, marketing pushes—and the very real anxiety that comes with it. We talk through the fears, the risks, and the weight of hoping these big moves actually pay off. If you're betting on growth this season and feeling that pressure in your gut, you're not alone. This one’s for every entrepreneur who’s taking the leap and trusting the process!
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0:00.0 | You're now listening to the Fullerton Unfiltered Podcast. |
0:09.7 | Straightforward. No nonsense business advice. Completely on. |
0:14.5 | Unfiltered. Grow your business. Grow your life. Now, here's your host, Brian Fullerton. |
0:21.4 | Hey, what's going on, guys? Welcome to another episode of the Fullerton Unfiltered |
0:24.7 | podcast. It is your host, Brian Fullerton here hanging with you guys. And good morning. |
0:29.7 | Well, today's podcast episode, I wanted to talk about reinvesting in the business, talking a |
0:35.1 | little bit more about what we're investing in, hearing a little bit |
0:37.5 | more about what you guys are investing in, and just talking about the fact that growth is |
0:41.8 | expensive or growth can be expensive. We are actually going into the spring rush of 2025. |
0:48.7 | It is the tail end of March and holy cow, not only has it been an expensive couple of weeks and |
0:54.4 | months, it has been an expensive day just in general. Literally got a bunch of mowers back. |
1:01.6 | It basically ended up buying a new leaf blower impeller, you know, auger system, the whole |
1:07.8 | housing for the ultra-cut vac. We had our other one for about eight or so years. |
1:12.7 | Use that thing to death, as you could imagine, |
1:15.6 | and it gave up the ghost. |
1:17.5 | Long story short, our dealer called and they're like, hey, |
1:19.7 | we could spend some money fixing this thing. |
1:21.7 | You're going to be $7,800 bucks deep. |
1:23.6 | A new one's $1,500. |
1:24.9 | What do you want to do? |
1:26.1 | You guys know how those phone calls go. |
1:27.7 | You're like, man, just give me the new one. It is what it is. We've probably done hundreds of |
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