Behind the Scenes of a Fashion Campaign with Aidan Browne

Call Your Friends

Madison and Lauren Orlando

Fashion & Beauty, Arts, Society & Culture

4.8 • 837 Ratings

🗓️ 10 February 2023

⏱️ 27 minutes

🔗️ Recording | iTunes | RSS

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Summary

A lot goes into the making of a campaign, and most of the time, you don't get to see it on Instagram.

Today, we're taking you behind the scenes of the Artless FW22 video shoot. We discuss the planning process, from creating a concept to finding talent, and break down what really happened on the shoot day.

Watch the full campaign video here.

Transcript

Click on a timestamp to play from that location

0:00.0	Hey guys, welcome or welcome back to call your friends.
0:09.4	We're your friends, Maddie, and not Lauren.
0:12.0	I'm here with Aiden Brown.
0:14.3	Aidan Brown.
0:15.6	Welcome to the podcast.
0:16.8	This is your first appearance on the show.
0:19.5	It is.
0:20.0	Thank you very much for having me.
0:21.3	Can you give us a little intro, a little background on who you are?
0:24.6	Yeah.
0:25.0	Well, my name is Aidan Brown, as you know.
0:27.5	I'm from Los Angeles, California, and I'm a filmmaker.
0:31.6	Let's say also how you know Jonathan Tatiana, because they've been podcast guests before.
0:36.7	Well, Johnny.
0:38.7	Jonathan and I have been friends for quite some time, kind of that like we've known each other for six years,
0:44.8	but have not actually been friends for six years. We recently became very close in the past couple of
0:49.5	years. And Tatiana likewise. Yeah. Yeah. So basically the way that we, well, we were friends first, but then we became connected
0:59.4	workwise through the artless shoot that we did a couple months ago.
1:05.2	This was in November, I think.
1:07.2	And we're going to talk all about that today, how it came about, all the planning that went
1:11.7	into it, because I feel like people don't really see, well, they don't hear or see the behind
1:16.5	the scenes. They only see the final product and a lot of time and effort and work went into that
	...

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