Building a Global Luxury Watch Brand - With Giles English, Co-Founder & CEO of Bremont Watches [REPLAY]

Money Maze Podcast

Business, Investing, Management, News, Business News

4.8 • 216 Ratings

🗓️ 23 February 2023

⏱️ 38 minutes

🔗️ Recording | iTunes | RSS

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Summary

To celebrate Bremont’s recent successful fundraising round we’ve refreshed this popular interview, originally released in July 2021. Investors in the round included the billionaire hedge fund manager, Bill Ackman, who took a stake in the firm after buying a number of their luxury watches on a visit to London.

When we talk of luxury watches we typically think of Switzerland with its quality engineering and dominant market position, apparently illustrating the economist David Riccardo’s theory of comparative advantage. Yet in this conversation, we learn how Bremont is disrupting the luxury wristwatch market and successfully bringing large scale watchmaking back to UK shores.

Giles English begins by discussing the plane accident that killed his father and almost took his brother’s life as well, yet how the tragedy proved the inspiration to build a luxury watch brand, which can compete with the best.

After describing the history of British watch making, with some fascinating anecdotes, Giles explains how he and his brother Nick have approached the two components; building a state of the art watch making capability & developing a luxury brand.

Giles describes the engineering challenges involved, the technical aspects of precision engineering, and why seeing the Bremont collections can be a lightbulb moment for collectors. He talks about the collaborations and collections with Jaguar, Concorde, Stephen Hawking and Bletchley Park to name a few, and their vision for the future.

Bremont kindly sponsor the Money Maze Podcast, alongside Schroders, LiveTrade and Mintus.

Transcript

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0:00.0	I believe the two most powerful words in business are just ask.
0:04.4	From a base of 200 billion of assets, my target in five years is get us to 300.
0:09.6	We struck the oil in 69 at the day before Christmas Eve.
0:12.4	On the last attempt, bang, found the oil.
0:14.6	Welcome to the Money Maze podcast.
0:16.9	I'm Simon Brewer and Will Campion and I have created this show to explore and unravel some of the mysteries surrounding the investment business.
0:25.0	You can keep up to date by visiting Moneymayspodcast.com, and please sign up to our newsletter to ensure you won't miss a release.
0:32.4	If you enjoy the show, please subscribe, and we'd love you to tell a friend or colleague about it.
0:37.3	Thank you for listening.
0:38.7	We're delighted to have Schroeder's as a sponsor and corporate partner.
0:42.8	Schroeder is a global investment manager whose purpose is to provide excellent investment
0:47.5	performance through active decision making.
0:50.4	For more than two centuries, Schroeder's has evolved their understanding of markets,
0:54.4	offering investment solutions across fixed income, equities, multi-asset, as well as private markets through Schroeder's capital.
1:02.4	Schroeder's actively invests in companies with responsible and durable business models.
1:06.6	They're also a leading specialist in impact investing for clients who want to maximise positive change.
1:12.5	Capital is at risk with investing.
1:16.3	To celebrate Vermont's recent successful capital raising, we're resharing this popular episode
1:22.5	with Giles English, the founder. Investors in the round included the billionaire hedge fund manager Bill
1:28.5	Ackman, who took a stake in the firm after buying a number of their luxury watches on a visit
1:33.4	to London. The Moneymates podcast has been proudly sponsored by Vermont for the last two years,
1:38.7	and we're pleased to continue this partnership in 2023. We'd like to say congratulations to Giles, his brother Nick,
	...

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