In today’s episode, we discuss the science of human decision-making and behavior with Dan Ariely, a world-renowned expert in psychology and behavioral economics. As the James B. Duke Professor of Psychology and Behavioral Economics at Duke University, Dan has dedicated his career to uncovering the irrational patterns that drive our decisions. He’s the author of multiple bestselling books, including Predictably Irrational, The Upside of Irrationality, and The Honest Truth About Dishonesty, where he explores the predictable mistakes we make and how understanding them can lead to better outcomes in life, business, and relationships.  Join us for an eye-opening conversation with Dan Ariely as he explores the hidden biases and patterns that influence our decisions, from everyday choices to life-altering moments. Why do we often invest more time deciding on small purchases than major life decisions? How does regret shape our behavior, and why do we favor inaction over action? Dan shares powerful insights into the psychological forces at play in our decision-making, the tension between market and social norms, and how to build habits and environments that support better outcomes.  What to Listen For Introduction – 00:00:00 What is regret, and how does it bias us toward inaction over action? How did Dan’s experience in the hospital lead to groundbreaking research on irrational behaviors? Why do people spend more time on medium-sized decisions than life-changing ones like marriage or buying a house? What does Dan’s research reveal about indecision and its long-term costs? Overcoming Indecision and the Role of Regret – 00:07:24 How does regret influence our tendency to avoid taking action? What mental strategies can we use to frame decisions more effectively and reduce indecision? Why is setting a deadline a critical tool for making tough choices? Building Habits and Simplifying Decisions – 00:17:45 Why is it essential to focus on process rather than outcome when evaluating decisions? How can creating rituals and habits reduce decision fatigue and lead to better outcomes? What are Dan’s personal strategies for avoiding temptation and building productive habits? Market Norms vs. Social Norms – 00:31:56 What are market norms and social norms, and why do they often conflict? How can introducing financial incentives harm social motivations? Why is it difficult to shift back to social norms once market norms dominate a relationship? Trust, Relationships, and Long-Term Success – 00:40:02 How does trust develop in long-term relationships, and why does it thrive under social norms? What role does empathy play in fostering trust and cooperation? Why are open-ended interactions more effective at building trust than transactional exchanges? Actionable Insights for Better Decision-Making – 00:46:00 How can we overcome regret, procrastination, and indecision in daily life? Why should we prioritize the quality of our decision-making process over the unpredictability of outcomes? What steps can leaders take to cultivate trust and align their organizations with social norms? Learn more about your ad choices. Visit megaphone.fm/adchoices