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Decoding Sales

Episode 14: Future of Sales after COVID

Decoding Sales

Peter & Alex

Enterprise Sales, Business, Virtual Selling, Sales, Entrepreneurship, Software Sales

520 Ratings

🗓️ 27 May 2021

⏱️ 30 minutes

🧾️ Download transcript

Summary

Peter shares his experiences adapting to COVID, and

  • How COVID upended and accelerated the traditional sales process
  • The new profile of the ideal salesperson
  • What happens when things return to normal, what's changed for good, and what opportunities are opening up

Let us know - how have you seen sales change and where do you see it going post-COVID?

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to Decoding Sales, a podcast, we're a salesperson.

0:10.0

That's me, Peter.

0:12.0

And an engineer, that's me, Alex, talk about the art and science of sales as it relates to

0:17.2

business and life.

0:19.6

In this episode, we're going to talk about current events in a way we haven't before, specifically COVID.

0:25.4

And as the COVID pandemic in the US seems to be winding down with the rise of vaccinations,

0:31.2

what does that mean for sales in the future?

0:34.1

And what were the implications of COVID on the sales process and the sales

0:38.7

profession over the last year?

0:41.0

So Peter, this is really all about your experience and the experience of your

0:45.8

teams and what you've seen. Can you just take us through a little bit of how sales has

0:50.3

changed in the last year?

0:52.8

Yeah, it's changed dramatically just from an organizational perspective

0:56.4

as well as just individual seller in motion perspective.

1:00.0

Just to paint the picture, I think about 2016, 2017 all the way up to 2019. It used to be very common

1:08.0

that we were going in person to meet with our customers, especially at larger enterprises.

1:13.2

So in that context, you have the pre-meeting prep

1:16.1

that you do with your team and the office,

1:18.2

then you have the meeting,

1:19.2

and then you have the post-meeting follow-up.

1:21.5

Now it's all video calls all day long and it's all about

1:25.6

efficiency in your day. So you're stacking video calls back to back to back

...

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