Expanding Audiobook Revenue Through YouTube And Podcasting With Derek Slaton
The Creative Penn Podcast For Writers
Joanna Penn
4.8 • 745 Ratings
🗓️ 21 April 2025
⏱️ 57 minutes
🧾️ Download transcript
Summary
How can you shift your writing and publishing process to focus on YouTube and podcasting as a primary audiobook focus? How can you use AI tools to help you create, publish, and translate your books? Derek Slaton goes into his indie author process.
Inspired by Derek, you can now find my audiobooks on YouTube: Books for Authors on YouTube @thecreativepenn; and my fiction, short stories, and memoir on YouTube @jfpennauthor.
In the intro, Spotify has expanded audiobooks into Germany, Austria. Switzerland and Liechtenstein, and Publisher Rocket has introduced more country stores; Second Edition of The Business of Being a Writer by Jane Friedman; T. Thorn Coyle on the MidList Indie Author [Wish I’d Known Then Podcast]; What if AI replaces me? [Claire Taylor What If Podcast]; plus, my Successful Self-Publishing Fourth Edition is underway, coming June/July!
This podcast is sponsored by Kobo Writing Life, which helps authors self-publish and reach readers in global markets through the Kobo eco-system. You can also subscribe to the Kobo Writing Life podcast for interviews with successful indie authors.
This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn
Derek Slaton is the author of the Dead America epic zombie series, with more than 100 books in the main series and many more spin-off stories. I heard Derek on the Brave New Bookshelf Podcast and wanted to ask him some more questions.
You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below.
Show Notes
* Zombie book tropes and settings
* Utilizing AI audio tools to efficiently output audiobooks
* Finding keywords and creating thumbnails for YouTube audiobooks
* Manualling adding ads to monetize your audiobook on YouTube
* YouTube audience vs. Audible audience
* Publishing audiobooks on podcast platforms
Transcript
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| 0:00.0 | Welcome to the Creative Pen podcast. I'm Joanna Penn, thriller author and creative entrepreneur, |
| 0:08.0 | bringing you interviews, inspiration and information on writing craft and creative business. |
| 0:14.7 | You can find the episode show notes, your free author blueprint, and lots more at the creative pen.com. |
| 0:22.5 | And that's Penn with a double N. |
| 0:25.0 | And here's the show. |
| 0:26.5 | Hello, creatives. |
| 0:27.6 | I'm Joanna Penn, and this is episode number 805 of the podcast, and it is Friday the 18th of |
| 0:34.4 | April 2025 as I record this. |
| 0:40.8 | In today's show, I talk to Derek Slayton about expanding audiobook revenue with YouTube and podcasting, as well as translation and an |
| 0:47.7 | attitude of freedom towards writing. And I found Derek really changed my mind around some of this, |
| 0:54.1 | so I hope he sparks some ideas for you too. |
| 0:57.2 | And yes, my fiction audiobooks are now live at JF Pen author on YouTube. And many of my books for |
| 1:03.9 | writers are on the Creative Pen channel, also on YouTube. And while this might not be the right |
| 1:09.5 | choice for you, it's definitely worth having |
| 1:11.6 | a listen to Derek because it's always great to hear about different business models for authors. |
| 1:17.1 | So that's coming up in the interview section. |
| 1:22.6 | So in writing and publishing things, Spotify has expanded audio books, talking of audiobooks, into Germany, Austria, Switzerland |
| 1:31.3 | and Liechtenstein, which is good news for Europeans and good news for indie authors wide |
| 1:36.9 | with audio in German language. |
| 1:39.7 | Plus, publisher rocket has just added new international markets. |
| 1:44.6 | So you can now research categories and keywords for Amazon stores in Canada, Australia, Italy, France and Spain, |
| 1:52.8 | plus of course Germany already, UK and US stores. |
... |
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