I've come to the realization that literally so many of us just rush through life.

What are we rushing toward?

There's the finish line that is death.

Like, why are we all going through life so quickly waiting for something to happen?

Waiting to hit a new goal without even realizing that once those goals are hit, the next one immediately

comes and you don't even actually stop and smell the roses half the time. I've been thinking a lot

about this. I've been thinking a lot about focusing on what's actually important in life and

the meaning of it all. And it ties so deeply into the work that I do and the activations that I

create on my app and the book that I just wrote and everything that I talk about online,

it really comes down to this as the core foundational principle that you should be focusing on what is truly important in your life.

Doing activations from even back in the day before the app was even invented.

It gave me a feeling and I describe it as feeling life and feeling alive and focusing on the

feeling that I want to generate the most of.

In every second that I have on earth, I want to generate this feeling of aliveness.

So I wanted to do an episode on this because all of us, every single human, goes through

realizing we want to feel alive and focus on what is truly important in life.

But then we forget,

and then we get pulled out, and we forget, and we get caught up, and that's actually hindering

our growth a lot, forgetting what's important, forgetting what the focus should be.

So I wanted to talk today about those things and what actually matters in life for me and I know that you're going

to feel the same because this illusion of success, whether that's Instagram followers,

like having a cohesive feed online, like looking cool, you know, being seen in the right

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