Gen Z is showing up in record numbers at the gym. Does the "no show” business model still work??

50% Facts with Silent Mike & Jim McD

Jim McDonald

Fitness, Entrepreneurship, Tv & Film, Business, Health & Fitness, Film Reviews

4.9 • 2.1K Ratings

🗓️ 21 August 2024

⏱️ 42 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Zoomers are making gyms the “third space” of their generation. We see it in our gym, but it’s happening everywhere. How are gyms that have been designed to accommodate far fewer members than they’ve sold memberships to going to cope?

To kick things off, Mike calls out the motives of “influencers” in the fitness space.

Listener resources: https://fortune.com/well/article/gym-use-increase-pandemic-gen-z/

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Check out our podcast website: 50percentfacts.com https://www.50percentfacts.com/
50% Facts is a Spreaker Prime podcast on OCN – the Obscure Celebrity Network.
Hosted by Mike Farr (@silentmikke) https://www.instagram.com/silentmikke/ and Jim McDonald (@thejimmcd). https://www.instagram.com/thejimmcd/

Produced by Jim McDonald Production assistance by Sam McDonald and Sebastian Brambila. Theme by Aaron Moore. Branding by Joseph Manzo (@jmanzo523).

Become a supporter of this podcast: https://www.spreaker.com/podcast/50-facts-with-silent-mike-jim-mcd--5538735/support.

Transcript

Click on a timestamp to play from that location

0:00.0	Amazing! of the most popular brands of prescription glasses and sunglasses
0:14.6	there's even up to 50% off hearing aids up to 50% off in the optical center sale
0:19.7	don't wait bring the whole family and make the most of it.
0:26.0	Sale offers can't be combined with other current offers.
0:28.1	See in store for T's and C's. I got qualms with the internet man. I don't know if I'm going to be able to phrase this right. I've been thinking about a tweet and
0:45.1	tweets are hard even though they're longer now. There's a thing I was just talking to shut out to
0:50.1	our man Phil out there. I was talking to feel about like the new generation of fitness and I'm the old
0:55.8	guy talking shit but it is just what it is. There was like a all sports and all media, celebrity, everything goes through changes and chapters, right?
1:08.0	A lot of times, at least maybe, I don't know if it's how I was raised or because I like sports you just always kind of nod your head at who blazed the trail for you right like
1:19.9	LeBron showed love to Jordan Jordan showed love to Larry Bird, whatever, right?
1:24.2	And that's kind of baked into most cultures, I feel like.
1:29.2	I think because of COVID and during COVID
1:33.0	Tic- Talk just exploded like it was obviously a thing but it just exploded in particular fitness
1:38.9	Tic-talk exploded yeah, which is on a whole new other side of things from the YouTube
1:44.0	Instagram world where even in like earlier days
1:50.0	2011 to 2016. There was crossover but YouTube and Instagram were different fitness worlds
1:58.6	mostly just because YouTube maybe was more difficult or more time time consuming so the amount of guys and
2:03.2	gals that were on YouTube as like a career or had a voice or less right it's just
2:10.5	harder to do let alone podcast. But podcast was different I feel like just because there was
2:17.4	any successful fitness podcast at that time was so varied from each other the
2:22.6	crossovers were maybe harder yeah you know like the when we were back and
2:27.1	like the top 10 on on fitness podcast all those people like I knew their names
	...

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