a lot of guys in this space and, you know, guys in my business group and stuff,

just don't bother with Facebook that much.

They don't see it as very important.

You know, a lot of people 40 plus don't have Facebook.

And if you don't have Facebook, then it's hard to see the value of it.

But I think the biggest hurdle is what you hear when somebody doesn't want to try Facebook

is that, oh, well,

people on Facebook aren't serious. If someone's, you know, looking at videos and pictures and memes and stuff, they're just not serious. Well, if you're saying people who use Facebook aren't serious,

you're saying 80% of the American population just isn't a serious buyer, which you and I both know

that's not the case, because 80% of the American population is on Facebook.

So there's a lot of homeowners, very wealthy people in there that are just amazing leads.

And secondly, yes, I would say you've got to try it.

Welcome to the Home Service Expert, where each week, Tommy chats with world-class entrepreneurs and experts in various fields, like marketing, sales, hiring, and leadership, to find out what's really behind their success in business.

Now, your host, The Home Service Millionaire, Tommy Mello.

Welcome back to the Home Service Expert. My name, Tommy Mello. Welcome back to the home service expert.

My name is Tommy Mello, and today I have a guest visiting us from Pennsylvania.

He's an expert in marketing, web development, blogging, data analysis, social media, and lead generation,

seven times direct owner from 2018 to present, and twin Pine Ford marketing

manager from 2017 to 2018. Peter Lewis is the president of seven times direct, a firm that

specialized in lead generation and advertising for A track companies. The company's long-term vision is to be

the best in marketing for home services that money can buy.

Seven Times Direct is continuing to improve its internal processes and procedures, and it's aiming to add more new accounts by the year's end.

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