4.9 • 4.4K Ratings
🗓️ 14 February 2025
⏱️ 40 minutes
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Welcome to The Game w/ Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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0:00.0 | This is Raymond. He owns six chiropractic clinics and he does about $5 million a year and we're going to help him scale. |
0:07.0 | So hey Alex, my name is Raymond Cooner. I own Cairo First of Washington. So we're chain of chirophatic clinics in the Greater Seattle area. |
0:16.0 | So just a little bit about my business. We currently have six brick and mortar locations in the Greater Seattle area. |
0:22.6 | Trilling 12 months revenue, 5.2 million. You've been over on roughly 1.2 million. And our net profit is about 23%. |
0:29.5 | Do you buy those or did you open up organic? So far I bought all of them. |
0:33.7 | Oh really? Okay. Yeah. But I think moving forward, we're going to change our strategy a little bit. |
0:36.7 | Yeah. So who do you help specifically so our our key demographic that we help is uh 35 to 65 |
0:43.0 | year old men and women uh that have some kind of condition that we can help with whether it's pain |
0:46.8 | discomfort or loss of movement so you're kind of like income level or anything like that |
0:51.6 | yeah they need to be employed. Insurance or cash? |
0:55.0 | We're about 75% insurance. |
0:57.0 | Oh, interesting. |
0:58.0 | Okay, got it. |
0:59.0 | So how do you help them? |
1:01.0 | So the way we help them is when someone comes into our office, we'll design a custom treatment |
1:06.0 | plan for them. |
1:07.0 | That might be over a period of 60 to 90 days. |
1:09.0 | It might include chiropractic, rehab, and spinal decompression. |
1:12.6 | So spinal decompression kind of differentiates us from a lot of our competitors |
1:16.6 | because it's a niche service that we offer for people that have disc-related injuries. |
1:20.6 | Is that like stretching people out kind of thing? |
1:22.6 | Yeah, exactly. |
... |
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