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A Bit Fruity with Matt Bernstein

How Conservatism Infiltrated Pop Culture

A Bit Fruity with Matt Bernstein

Matt Bernstein

News, News Commentary, Society & Culture

4.92.2K Ratings

🗓️ 7 February 2025

⏱️ 64 minutes

🧾️ Download transcript

Summary

Quiet luxury. Clean girl. Old money. Trad living. Kylie Jenner’s pivot from Black culture vulture to glass skin pilates princess. College youth dressed like polyester Shein replicas of Reagan-era prepsters. Something’s happened, and I’m uncomfortable. Listen to bonus episodes on Patreon! Work smarter, not harder, with Factor meals ready in two minutes at https://www.factormeals.com/fruity50off.   Start managing your money better and cancel unwanted expenses at https://www.rocketmoney.com/fruity.  SUBSCRIBE TO KAT'S NEWSLETTER! SUBSCRIBE TO TAYLOR'S NEWSLETTER! Listen to Taylor's podcast, Power User. Follow me on Instagram. Follow A Bit Fruity on Instagram. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Everyone wanted to look like Kylie.

0:02.1

Kylie wanted to look like a black woman.

0:04.0

And now Kylie doesn't even want to look like Kylie.

0:11.2

I feel like I look like a fraternity brother on his way to like the fraternity brunch where like everyone's closeted and they're all like

0:21.6

having sex behind the scenes. They're all cheating on their girlfriends with each other.

0:26.5

The little sweater wrapped around my neck.

0:28.5

An image of a MAGA youth has emerged in the months leading up to and following the 2024 election.

0:35.1

And it isn't young dorks wearing sweat and grease-stained polos, looking like they

0:40.5

just left their mom's basement for the first time in three weeks to pick up some teaky torches

0:45.3

from Party City and chant Jews will not replace us. No, they look like a cheap copy of Reagan-era

0:52.6

80s Republicans. Instead of polo, they're wearing Sheehan. Their frat

0:57.4

bros pairing suits with maga hats. They're clean girls with little black dresses and good blowouts

1:04.1

and long skincare routines. They're old money with a vape. It's a drastic change from what felt cool 10 years ago. This aesthetic

1:13.8

phenomenon came to a head last week when New York Magazine released its new issue, with a photo on

1:19.6

the cover from a pre-inoguration party for influencers who helped Donald Trump get elected.

1:24.5

The photo features many men and a few women, all white,

1:29.2

looking straight out of an 80s country club, until you squint and notice the high noons

1:34.6

and the TikTok napkins. In today's episode, I want to explore this theatrical shift in conservative

1:41.4

aesthetics. What feels new and what feels to me a little bit

1:45.5

Hitler youth adjacent? With a specific focus on what's drawing young women into what they'd

1:50.9

call not Republicanism, but the MAGA movement. And today to do that are two of my best friends,

1:57.5

if you listen to this podcast, you are very familiar with them. And I am so happy we

...

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