How to Use Disruptive Storytelling to Thrive as a Marketer

Social Media Marketing Podcast

Michael Stelzner, Social Media Examiner

Social Media Marketing, Business, Marketing

4.8 • 1.6K Ratings

🗓️ 27 March 2025

⏱️ 44 minutes

🔗️ Recording | iTunes | RSS

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Summary

Are your tried and true marketing tactics losing their impact? Wondering how to adapt and stay relevant with consumers? To discover why disruptive storytelling is the key to thriving in today’s marketing environment and learn practical strategies for building deeper customer relationships and making content stand out, I interview Mark Schaefer.

Guest: Mark Schaefer | Show Notes: socialmediaexaminer.com/659

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Transcript

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0:00.0	ever wonder what happens when you bring together the world's top marketers under one roof
0:05.4	social media marketing world 2025 isn't just another conference it's where career
0:11.7	defining connections happen over coffee where you suddenly form a cohesive strategy and where
0:17.9	you'll meet your next client, mentor, or business partner.
0:21.9	As attendee, Shauna Allen, put it perfectly.
0:24.8	I've learned more that directly helps our bottom line at social media marketing world than
0:29.6	any other event I attend.
0:31.5	From cutting edge AI applications to Instagram strategies that actually work in 2025, this is the experience
0:39.6	marketers call life-changing. Join us on March 30th in beautiful San Diego.
0:45.9	Physical and virtual tickets are still available at social media marketing world.com.
0:56.0	Welcome to the social media marketing podcast, helping you navigate the social media
1:01.5	jungle.
1:02.4	And now, here is your host, Michael Stelzner.
1:06.3	Hello, hello, hello.
1:07.4	Thank you so much for joining me for the social media marketing podcast, brought to you by Social Media Examiner.
1:13.8	I'm your host, Michael Stelzner, and this is the podcast for marketers and business owners who want more exposure, leaves, and sales.
1:21.0	Today, I'm going to be joined by Mark Schaefer, and we're going to explore the concept of disruptive storytelling.
1:28.5	If you feel like you're in a world of hurt right now and your content is or your marketing
1:34.6	is just not standing out, well, today you're going to find some inspiration.
1:37.9	By the way, if you're new to this podcast, be sure to follow the show.
1:40.8	We've got some amazing guests coming your way.
1:44.7	Let's transition over to this week's interview with Mark Schaefer.
	...

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