4.8 • 1K Ratings
🗓️ 5 February 2021
⏱️ 50 minutes
🧾️ Download transcript
How is it that someone who feels uncomfortable in groups of even just three people can have an impact on millions of people worldwide? That’s the story of Selena Soo. She’s been an introvert her whole life and struggles with public speaking and talking with large groups, but she’s one of the most successful business and publicity strategists around.
Selena Soo is a business and publicity strategist. She helps experts, authors, and coaches who are looking to make it big both online and in the mainstream. She’s the founder of S2 Group, a consultancy group focused on marketing and publicity. Check out her video on how to become the ultimate expert
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0:00.0 | I don't want to pretend that I'm like, yeah, mischarismatic, I'm definitely, I mean, you know, |
0:04.6 | obviously maybe there's times, but overall, you know, I am an introvert, I am naturally shy, |
0:10.0 | and yet I love people and I love helping them and bringing them together. And so for me, it's like |
0:15.2 | I'm really fueled by ideas and possibilities. So the people I'm inspired by are the people that |
0:20.9 | have these big ideas that could change the world, the people who, I don't know, I can just get behind |
0:25.3 | their message, I love what they're about. So it's not like, oh, I want to be around all these people. |
0:29.5 | I mean, I personally prefer to just talk to people one-on-one or over an email and be in a group, |
0:35.2 | even like a three-person group feels like too much for me sometimes. But yeah, so, you know, I don't |
0:42.0 | think, I mean, I think that, you know, a lot of relationships, like a lot of my relationship building |
0:46.3 | has come through one-on-one connection, you know? So maybe I'll meet someone in a group and then |
0:50.8 | we connect separately one-on-one, or maybe I'll be curating the group. And that really helps me |
0:56.3 | because I'm like deciding who is coming to this event. You know, I already know who's going to be |
1:00.5 | in the room. I get to pick the environment, the food, the everything. And there's not |
1:04.7 | fully so many things to talk about, you know? Because, you know, when you're the host of the event, |
1:09.0 | so that has definitely helped me. But it is, I mean, even I think it's kind of a weird thing because |
1:13.3 | sometimes I'm in certain situations and I'm like, oh, I feel really uncomfortable and yet this is |
1:17.5 | what I do. And I also know that, you know, in certain ways, like I'm extremely good at it. But |
1:22.7 | then there's other ways where I feel like it's, you know, it's still hard for me. |
1:30.4 | I'm Strenie Rowe and this is the unmistakable creative podcast where you get a window into the |
1:34.9 | stories and insights of the most innovative and creative minds who've started movements, |
1:39.2 | built driving businesses, written best-selling books, and created an insanely interesting art. |
1:43.7 | For more, check out our 500 episode archive at unmistakablecreative.com |
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