Luke Todd, Co-Founder and Chief Executive Officer of MadeYou: How this one founder turns chaos into clarity
My Duvet Flip by Jack Parsons
Jack Parsons
4.2 • 5 Ratings
🗓️ 14 January 2025
⏱️ 46 minutes
🧾️ Download transcript
Summary
Check out MadeYou:
Episode Guest
Meet Luke Todd, Co-Founder and Chief Executive Officer of MadeYou Ltd.
Luke Todd, Founder and CEO of MadeYou, established the company in 2014 and has since led its growth and expansion into leadership training, executive coaching, employer branding, and 360-degree feedback, serving clients across Europe and internationally. As a Gallup-Certified Strengths Coach with over 25 years of experience, Luke brings a wealth of expertise in customer experience, as well as operational management across national and international SMEs. He has successfully founded and managed service, sales, technical support, RFP, design, and marketing teams. To maintain the focus and energy of learners, Luke is dedicated to building strong rapport, consistently applying real-world knowledge and experience to any topic or challenge. His extensive business background allows him to bring relatability and practicality to every learning environment.
Episode Timestamps
00:00 Defining Hard Work10:56 The Chaos of Entrepreneurship20:18 Education System Challenges23:08 Empowering Young Minds Through Leadership29:13 The Birth and Evolution of MadeU38:10 The Importance of Continuous Learning43:04 The Drive Behind Entrepreneurship
Episode Partner
Founded in 2014, MadeYou has become a trusted name in leadership development and business coaching, particularly within the iGaming industry. Known for its hands-on, practical approach, MadeYou ensures that its insights and strategies are rooted in real-world business experience. Rather than delivering abstract theories, the close-knit team, including four client-facing coaches and trainers, helps clients not just learn but implement strategies that drive measurable business success.
As the world transitioned online during the pandemic, MadeYou expanded its reach globally, serving clients across Europe, the UK, the Philippines, America, and Japan. The company offers a wide array of services, including leadership training, executive coaching, employer branding, and 360-degree feedback. Whether it’s strengthening leadership at the executive level or supporting individual career progression, MadeYou is committed to driving business success by focusing on people development.
The content provided on My Duvet Flip is for informational and entertainment purposes only and should not be considered professional advice. The views expressed by hosts, guests, brands or contributors are their own and do not necessarily reflect those of the show's producers, sponsors, or affiliates. The information shared is not a substitute for professional advice, including but not limited to career counseling, financial guidance, legal consultation, or mental health support. Listeners and viewers are responsible for their own decisions and actions based on the content provided, and My Duvet Flip assumes no liability for any outcomes resulting from reliance on the information shared. By engaging with the show, you acknowledge and agree to this disclaimer.
Transcript
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| 0:00.0 | Hard work for me is delivering what you know is your best. |
| 0:03.6 | I was told growing up, work hard, put your head down, let the work do the talking. |
| 0:08.0 | But what does hard work mean to you? |
| 0:10.1 | In my early days, I always used to believe work hard was work longer, but I don't recognise |
| 0:15.1 | that in others. |
| 0:15.7 | As fact, probably the opposite, is if they're working their hours and they can deliver |
| 0:19.4 | amazing stuff. |
| 0:20.2 | That's when I would say somebody's working hard. It's almost like taking accountability. |
| 0:23.6 | Work towards delivering what you've been expected to deliver and realise that some days, |
| 0:28.6 | because you've done less, it doesn't mean that you're not working hard. |
| 0:34.6 | Hi, my name's Luke Todd. I'm the founder of Me, You. We employ seven individuals and this is my duvet flip. |
| 0:41.3 | Is there times that you feel that you just can't do something? There's times when my brain is telling me, I don't think I can do it. I can get on stage with a thousand people and it doesn't bite me then. I can go into a training course with 10 people and it bites me, even though it's something |
| 0:56.7 | I do a lot. Breaking it down is this is an emotional reaction or is it a rational reaction? |
| 1:00.9 | And if it's an emotional reaction and I can go back to the rational, it's pushing through it. |
| 1:04.8 | Learning as an individual is exactly the same as learning as a business. I would urge people to push through and at least give it a goal because the worst thing that can happen is |
| 1:12.5 | you come away with lots of knowledge. |
| 1:13.9 | Look at all the information you've got about yourself |
| 1:16.3 | and that experience that you're gonna use |
| 1:18.4 | and it's gonna help you grow as a person. |
| 1:20.0 | I totally agree with you. |
| 1:21.2 | What makes a good employer brand? |
| 1:23.0 | If I'm just gonna give you a kind of little, |
... |
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