MicroVee: How to Balance Your Main Gig and Your Side Hustle | GaryVee Advice
The GaryVee Audio Experience
Gary Vaynerchuk
4.8 • 18.1K Ratings
🗓️ 21 April 2025
⏱️ 11 minutes
🔗️ Recording | iTunes | RSS
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Summary
If you’re trying to turn your side hustle into your main thing but feel stuck, overwhelmed, or just plain exhausted… this one’s for you.
Destiny’s been grinding—working a full-time 9-to-5 while building her hair extension business on nights and weekends. But when she came on the show, it was clear she needed a mindset reset more than a marketing plan. I broke it all down with her—why burnout might be coming from the wrong kind of hard work, how to maximize the real hours you have, and why posting on social media is the absolute non-negotiable for growing your biz.
Transcript
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| 0:00.0 | If you've got a side hustle or you've been thinking about starting one, this episode might be a wake-up call for you. |
| 0:05.1 | You're about to hear Gary in a one-on-one session with Destiny, a young entrepreneur working full-time while trying to grow her online hair business. |
| 0:12.2 | She's been dealing with burnout, slow progress, and struggling to find time for her brand. |
| 0:16.4 | Let's dive right into this one and hear what Gary has to say about how she can overcome these issues. |
| 0:21.4 | All right, Destiny, what's good? Hi. So nice to finally meet you. I'm Destiny. I am the co-founder |
| 0:29.2 | of Diamond Extensions. I'm 31. I recently moved from Charlotte to Jersey City, so I'm right |
| 0:37.2 | outside of. |
| 0:37.8 | Go, welcome. |
| 0:39.1 | Thank you. |
| 0:39.8 | Thank you. |
| 0:41.0 | So we launched our business back in February, 2022, and I currently work up full-time |
| 0:48.6 | 9 to 5, and I'm completely burned out at this point. |
| 0:53.8 | Why? |
| 0:55.8 | Just a lot of the workload overall, it's, it's been kind of challenging to say the least. |
| 1:03.0 | And so that on top of the job sucks? |
| 1:07.5 | Yeah. |
| 1:08.3 | Like, I mean, I've been in merchandising for eight years now now and I think I'm just kind of like burnt out from it |
| 1:15.2 | I don't love it as much as I used to and do you think that's a product of whom you're working for and where or just a general overall thing or do you not know? |
| 1:26.6 | I would say yeah definitely where I'm working. |
| 1:31.0 | Okay, so that's a big mistake. |
| 1:32.6 | People make career changes without realizing they just don't like the team they're on. |
| 1:39.0 | Football players don't retire just because they're on a shitty team that they don't like the coach. |
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