Social Media Changed Everything. Are You Still in Denial? | GaryVee Keynote

The GaryVee Audio Experience

Gary Vaynerchuk

Business, Marketing, Entrepreneurship

4.8 • 18.1K Ratings

🗓️ 22 April 2025

⏱️ 40 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

💥 Social Media Changed Everything. Are You Still in Denial?
This is the full keynote and Q&A from my 2022 talk at the NAHREP conference in San Diego — and honestly, it hits harder now than it did back then.

I break down exactly why content is still the most practical way to grow your business, why so many people are still making excuses instead of doing the work, and how the real estate industry — and every industry — is being reshaped by social media, blockchain, and attention shifts.

This isn’t a motivational speech — it’s a wake-up call. The world already changed. TikTok isn’t just for kids. LinkedIn isn’t just for job hunters. Facebook Groups are still gold. If you’re not creating content that builds trust, educates your audience, or puts you top of mind — you’re falling behind, fast.

We talk about:

Why content on social is still the #1 way to win
What blockchain and smart contracts mean for real estate
How to lead your team with empathy — not fear
The difference between kindness and manipulation
Why your ego is killing your wallet
And why “doing the homework” matters more now than ever

This one’s a must-listen for anyone serious about staying relevant.

👇👇👇
📍 Follow the podcast here first:
📌 @garyveeaudioexperience

Transcript

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0:00.0	Hey everyone, welcome back to another episode of the Gary V Audio Experience.
0:03.9	In today's episode, we're sharing a keynote that Gary gave back in 2022 for NARAP.
0:08.7	In this one, you'll hear Gary talk about the urgency of adapting to emerging tech,
0:12.8	how content is still the most underrated business strategy,
0:15.9	and the importance of kindness, empathy, and emotional intelligence.
0:19.6	I hope you all enjoy this one. The number one variable of growing your business in this room
0:23.6	that is practical, achievable, doable,
0:26.6	is how serious you take making content on the internet.
0:30.6	It's that simple.
0:32.6	No matter what anybody in this room says to me of why no,
0:38.3	because they've never started and they have an ideology,
0:41.7	or because they've made 45 posts on Instagram
0:45.3	and haven't sold anything yet,
0:47.4	no matter what your excuses, I promise you,
0:51.1	social media's not broken in that story,
0:53.7	you're the one that's broken.
0:56.0	There is ungodly amounts of homes being sold.
0:59.0	There's ungodly amounts of B2B commercial real estate transactions
1:03.0	happening by people that know how to make content on LinkedIn
1:07.0	and run an ad and see it.
1:10.0	But it's about doing it right.
1:11.6	When people hear me say, you should be doing LinkedIn.
	...

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