Do you need more customers for your business?

Well, who doesn't?

But I don't think you just want more customers.

You want the right kind of customers.

So how do you get more customers?

One of the mistakes I see business owners

and entrepreneurs make all the time is they only sell

to the people at the very top of the buyer pyramid.

Now you may be thinking, then what is the buyer pyramid?

It's very, very simple.

I want you to think about a triangle.

And I want you to kind of make a few lines within a triangle.

I want you to think about the top, very top of the pyramid, the top 3%. At any given time, only 3% of the

marketplace who you're selling to is interested and ready to buy what you have to offer. Only top 3%.

And most salespeople entrepreneurs, they're always only talking to the top 3%.

Anything that's not within a 3% they're not ready to buy right now, they just ignore them.

The problem is you are completely ignoring the other 97%.

Now besides the 3%, let's talk about the 7%. They are your ideal customers and clients.

They are capable of buying.

They are open and interested.

They just maybe need you to answer some of the questions.

They're kind of on the fence, right?

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