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How I Built This with Guy Raz

Real Estate Mogul: Barbara Corcoran (2017)

How I Built This with Guy Raz

Guy Raz | Wondery

Business

4.831.1K Ratings

🗓️ 14 May 2018

⏱️ 53 minutes

🧾️ Download transcript

Summary

Barbara Corcoran grew up in a working-class Irish Catholic family in Jersey – with nine brothers and sisters. But she used her charisma to conquer the streets of Manhattan and build the real estate company, The Corcoran Group. She then reinvented herself as a shark – on Shark Tank. PLUS, for our postscript "How You Built That," we check back with Aryel Rivero and Vanessa Clavijo for an update on their business, Gift Wrap My Face, which designs and prints custom gift wrapping featuring the faces of people you love. (Original broadcast date: April 24, 2017)

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Transcript

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0:00.0

Hey, Prime members, you can listen to how I built this early and ad-free on Amazon Music.

0:07.0

Download the app today.

0:09.0

New years is here, and with it brings the possibility of change.

0:13.0

As one behavioral scientist put it, first starts are really powerful.

0:17.0

So as you head into 2023, LifeKit is a great resource to help you plan your life and tackle changes, both big and small.

0:24.0

Listen to the LifeKit podcast from NPR.

0:27.0

Hey, really quick before we start the show, just want to let you know that tickets for our one day, how I built this summit, are now on sale.

0:34.0

Don't miss your chance to meet world-changing entrepreneurs and hundreds of other builders just like you.

0:40.0

It's happening October 16th in San Francisco. It's being sponsored by American Express, and you can get your tickets at npr.org slash summit.

0:49.0

When Barbara Corcoran came into the studio for her interview, she was well kind of as you expect.

0:58.0

Interesting, funny, full of stories, and a lot of bad language, which we had to cut out, but we did keep some of it in.

1:05.0

So just a warning if you're listening with younger listeners.

1:09.0

This episode originally ran in April of last year, but it is well worth hearing again if you've already heard it.

1:15.0

So you're not enjoying.

1:19.0

She came to me and she knew I had a fire a lot of people because you could just see that everybody knew something was going to shake out.

1:26.0

And she said, why don't you publicly fire me? If you fire me, she said no one else could be angry with you and you fire them. And she was right.

1:34.0

So at that Monday morning meeting, we always had at 9.30, I said, I'm surprised how bad things are. We're going to have to make a lot of changes.

1:42.0

And it's going to be very hard for me to do, but the hardest change of wool is refiring my mother.

1:53.0

Brahman PR, it's how I built this. A show about innovators, entrepreneurs, and idealists, and the stories behind the movements they built.

2:02.0

I'm Guy Raaz and on the show today, how a Jersey girl conquered the streets of Manhattan, built a real estate company worth millions, and then reinvented herself as a shark. Unshark tank.

2:20.0

One of the most surprising things about the entrepreneurs we've interviewed so far, at least surprising to me, is that most of them aren't necessarily book smart.

2:29.0

Street smart, yes, all of them. But only a handful of the people we've had on went to elite universities or were academic geniuses.

...

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