Shifting consumer behaviour to scaling America - Brad Goodall, Co-founder & CEO of Banked

UKTN | The Podcast

UKTN

Technology, Entrepreneur, Tech, Business, Hr, Sales, Uktech, Investing, Funding, Entrepreneurship, Marketing

5 • 6 Ratings

🗓️ 16 May 2022

⏱️ 45 minutes

🔗️ Recording | iTunes | RSS

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Summary

Brad Goodall joins us as our guest this week, co-founder and CEO of Banked - a global payment network that will change the payment process between merchants and customers and help with vastly reducing fraud and fees. Goodall gets candid on his experiences in tech and previous start-ups. He opens up about the shift in behaviour that he believes Banked will bring about and how he markets this to his audience. Goodall talks expansion and scaling in the USA with the backing of Bank of America. He gets honest about the investment into talent in the current climate and how he has gone about the growth and development of their team. Goodall also opens up about pitching to investors and their funding journey so far, having recently closed a Series A round of £15m.

Transcript

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0:00.0	we announced our series A probably at the perfect point you know we you know the market was
0:09.5	turning and we were well capitalised you know when the market turned in in the case of an open
0:16.6	banking payment you would have to steal somebody's mobile phone and then you would have
0:21.1	to steal their access to that mobile phone and then access to their mobile banking app.
0:27.3	You know, you see pay by card, pay with PayPal, and you will now start to see pay by bank.
0:35.0	We could only go at the pace at which banks were being able to provide these APIs.
0:41.3	My guest today is Brad Goodall, who is the CEO and founder of Banked.
0:45.9	Banked is a global payments network.
0:48.5	On the show today, Brad tells me how they brought in over 18 million in funding.
0:52.8	We talk about marketing the brand to its audience
0:55.0	and we talk about growing banked in the American market. I'm your host Mark McDonough and this is the UKTM
1:01.5	podcast. Our sponsors of the show, Uncapped, believe it's crazy that for e-commerce businesses to fund growth
1:09.1	through marketing, infantry or hiring, they
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1:17.6	Already helping over 500 businesses worldwide, they offer up to 5 million of capital for a flat fee.
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1:34.2	your revenue. Head to we are uncapped.com forward slash UKTN to find out more. And to avail of a 10%
1:41.9	discount off your fees, use the code UKTN10. That's UKTN10. Now, let's get into the show.
1:51.4	Brad, thank you for coming on the podcast. I thought it might be nice to start with your background
1:58.3	because I believe this isn't your first startup.
	...

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