You can take it for a test drive if you want.

Oh, sure, why not?

The seatbelt is kind of digging into the side of my neck.

You know, don't worry about that.

These cars are designed using the latest safety standards and features, so I'm sure it'll

be fine once you get it all set up.

It sounds like a good thing, so all right?

Well, let me just move this seat a little bit, a bit higher first so I can see.

Well, not the steering wheel seems too close.

Yeah, you know, I hear this from a lot of women who come in, but this model lets you pre-set

up to three different seat configurations.

The comfort factor in many cars, especially for women, could be improved.

But car makers haven't addressed the root cause of this problem, and it's actually also

a safety issue.

It was just last year the researchers created the first crash test dummy based on the average

female body.

Cars are still tested and designed using a reference model based on the average male

body.

It's just one example of the thousands of ways our world is designed using data that's

biased.

Data that only draws on a select portion of the relevant population.

In this episode, we explore how seemingly small missteps and the way we gather data can

...