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TED Talks Daily

The dreams and details of a green shipping revolution | Jim Hagemann Snabe

TED Talks Daily

TED

Creativity, Business, Design, Inspiration, Society & Culture, Science, Technology, Education, Tech Demo, Ted Talks, Ted, Entertainment, Tedtalks

4.111.9K Ratings

🗓️ 22 December 2021

⏱️ 12 minutes

🧾️ Download transcript

Summary

As chairman of the world's largest maritime shipping company, Jim Hagemann Snabe thinks a lot about how goods get where they need to go and the impact their journey has on the planet. Leading the effort to decarbonize shipping by 2050, he shares a plan to convert green electricity into green liquid fuel to power vessels in a process called "power-to-X" -- and urges global leaders to join the voyage towards an innovative, sustainable and fast-approaching future.

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Transcript

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0:00.0

You're listening to TED Talks Daily. I'm Elise Hu. Today, you're going to hear about a humble invention that changed global trade and the world economy.

0:12.8

Jim Hogman-Snabe, the chairman of Merrisk and Siemens, says it's time for human innovation to drastically change global trade again through sustainable freight shipping.

0:23.4

In his talk at the Countdown Summit in 2021, he shares a vision to achieve zero carbon shipping,

0:29.3

which would be a game changer.

0:33.3

A few months ago, my daughter asked me a very simple question.

0:38.5

Who are your heroes, Dad?

0:40.9

I said, well, besides my father, hoping she would get the hint,

0:45.6

one of my big heroes is Malcolm McLean.

0:51.4

I realized that Malcolm McLean is not really known on social media today,

0:56.0

but in 1955, McLean invented a metal box that changed the world,

1:03.0

the shipping container.

1:06.0

That invention reduced the cost of shipping cargo by more than 90% and as a consequence.

1:15.6

Global trade increased 200 times

1:18.6

and lifted hundreds of millions of people out of poverty

1:21.6

by connecting them and their goods to global markets

1:24.6

at very, very low cost.

1:34.3

I'm sure McLean's invention started with a big dream to transform the transportation industry,

1:38.6

and I know it took a lot of attention to details,

1:43.8

to change all of the equipment of all of the transportation companies worldwide to benefit from this container.

1:47.4

To me, that is what leadership is all about.

1:52.0

Dreams that inspire people to pursue opportunities

1:55.2

that may seem impossible and details,

...

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