The Real Numbers Behind Our Top 10 Marketing Podcast, How Much We Spend On Our Content Per Month, Is It Your Company's Job To 'Teach' You AI?

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 17 April 2025

⏱️ 21 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In episode #2956, Eric Siu and Neil Patel share insights on the Marketing School podcast performance, marketing budgets, and the role of AI in strategy. They discuss challenges with modern channels and highlight why long-form content still drives strong results. TIME-STAMPED SHOW NOTES (00:00) Podcast Performance Insights (02:58) Marketing Budget Breakdown (06:02) AI in Marketing Strategies (09:00) Challenges in Modern Marketing Channels (12:00) The Value of Long-Form Content Prefer single topic episodes? Head over to our YouTube channel. To suggest a topic, go to https://www.marketingschool.io. For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel. Connect with Us: Single Grain << Eric's ad agency NP Digital << Neil’s ad agency X @neilpatel, @ericosiu Instagram @neilpatel, @ericosiu Drop Us a Review If You Enjoyed the Episode!

Transcript

Click on a timestamp to play from that location

0:00.0	Let's share some real numbers behind our top 10 marketing podcast.
0:03.0	So how many downloads do you think we get for months right now?
0:06.0	200,000.
0:07.0	Yes, exactly 200,000.
0:09.0	And how much do you think we spend on the podcast per month right now?
0:13.0	Based on my last bill?
0:15.0	Yes.
0:16.0	$14,000.
0:17.0	No, it's actually 6,000.
0:18.0	It was actually condensed all into one.
0:19.0	It's 6,000 total, actually condensed all into one it's 6,000 total so it's three each that could oh so you're saying that bill was for multiple months yeah yeah because
0:24.9	there's there's some vendors that like stacked it all up our pre like our previous yeah
0:29.7	okay yeah so it's 6,000 a month um and then how many views do you think we get per month on our
0:37.4	youtube per month on our YouTube?
0:39.6	Per month?
0:40.5	Yeah.
0:41.4	10,000?
0:42.2	Not a lot.
0:42.8	It's, oh, no, no, no, 45,000.
0:45.1	Okay.
0:45.7	Yeah, it's not bad.
0:46.9	But, you know, what's been taking off on our YouTube?
	...

Transcript will be available on the free plan in 18 days. Upgrade to see the full transcript now.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Eric Siu and Neil Patel, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Eric Siu and Neil Patel and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.