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The Game with Alex Hormozi

Throwback: Money Making Advice You Needed to Know Yesterday | Ep 839

The Game with Alex Hormozi

Alex Hormozi

Entrepreneurship, Education, Business, How To

4.94.4K Ratings

🗓️ 19 February 2025

⏱️ 83 minutes

🧾️ Download transcript

Summary

Want to scale your business? Click here.

Welcome to The Game w/ Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.

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Mentioned in this episode:

Get access to the free $100M Scaling Roadmap at www.acquisition.com/roadmap

Transcript

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0:00.0

Welcome back to the game. This is a throwback app. Last year after our $100 million leads launched,

0:05.8

the top 10 affiliates had 10 hours to ask me questions about their businesses and do it for

0:14.7

their audiences. And my team went through that whole period and compressed it down to the absolute best moments.

0:22.3

Enjoy.

0:23.5

Let's say my only goal was just to get rich AF.

0:27.8

What is Rich A.F just so we define it?

0:29.3

100 million.

0:30.3

One, it's a good number.

0:31.4

Cool.

0:31.8

You're willing to work hard, but you have limited skills and experience.

0:35.4

What business would you start, like right now,

0:37.9

2023? And I have no money, right? I would probably build a boring business and services.

0:42.3

And I would probably pick something around the body. You know, I wouldn't just start a design firm

0:47.1

because I think that has a high likelihood of getting disrupted or, you know, in some way by AI.

0:51.3

If I were, you know, it's as silly as it sounds like a nail salon or a lawn

0:55.9

care service, things that, I mean, especially body ones, uh, dentist stuff. Like you still have to

1:02.5

go in and get your teeth taken care of. And many times people value the human exchange more than

1:10.5

something robotic. So for example, in the fitness world,

1:13.0

like this is my like my data point around this, there was a brand called Coco Fit. And they

1:18.6

struggled a ton and then eventually went out of business because they tried to automate

1:21.9

personal training. So they created these all in one machines that would, you'd have a key fob and

1:25.8

it would count your reps. And every time you went to the machine, it would say how to do more and what weight you did last time. It's a really

...

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