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The Home Service Expert Podcast

Using Marketing Technology to Become a Powerhouse in the Home Service Industry

The Home Service Expert Podcast

Tommy Mello

Business, Management

4.8705 Ratings

🗓️ 14 October 2022

⏱️ 62 minutes

🧾️ Download transcript

Summary

Wesley Mathews is the co-founder and Chief Growth Officer of High Level Marketing, a nationwide full-service digital marketing company. High Level Marketing has been helping businesses grow their reach and impact online since 2009, and quickly became one of the fastest-growing web marketing firms in Michigan.

In this episode, we talked about digital marketing, customer satisfaction, SEO, CRM, branding...

Transcript

Click on a timestamp to play from that location

0:00.0

Often overlooked, I think, from a web perspective, it's a simplicity on the homepage of the website with a clear call to action.

0:06.5

I see a lot of websites out there.

0:08.3

It's like I don't even know what I'm looking at.

0:10.0

I don't even know what services they offer, keeping it very simple and having a call to action.

0:14.5

Like if you're looking to generate a leader opportunity, what's the best way that that individual can contact you?

0:19.2

Is it by phone?

0:20.3

Do you prefer an email?

0:21.4

What does that look like? And it's making that a reality on the home page of the website.

0:25.2

But the other thing is I tell people, so I'm blue in the face is Google reviews are so important.

0:29.9

So there's a lot of widgets out there that you can go out to scour to get your customers to leave you good, positive Google reviews.

0:36.4

Like, I can't say that enough.

0:38.3

Welcome to the Home Service Expert, where each week, Tommy chats with world-class

0:43.6

entrepreneurs and experts in various fields, like marketing, sales, hiring, and leadership,

0:49.3

to find out what's really behind their success in business.

0:53.3

Now, your host, The Home Service Millionaire, Tommy Mello.

1:00.2

Welcome back to the Home Service expert.

1:02.5

I'm Tommy.

1:03.1

Today I have Wesley Matthews with us.

1:05.8

He's an expert in digital marketing, branding,

1:07.8

leadership, business management, customer satisfaction. Wesley

1:12.1

Maskewold co-funded high-level marketing in 2009, and it has quickly become one of the fastest

1:17.2

growing web marketing firms in Michigan with revenues over $6.5 million. High-level marketing

...

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