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How I Built This with Guy Raz

Vizio: William Wang

How I Built This with Guy Raz

Guy Raz | Wondery

Business

4.831.1K Ratings

🗓️ 14 April 2025

⏱️ 65 minutes

🧾️ Download transcript

Summary

When Wiliam Wang started selling flat-screen TV’s, he used a winning playbook: partner with an efficient manufacturer, cut out the middlemen, and price your product as low as you can. William used a similar strategy at his first company–making computer monitors–and he built it into a multimillion dollar business. But he wound up mismanaging it into the ground, and spent years working to pay off millions of dollars in debt. After surviving a catastrophic plane crash, William embarked on a new venture, Vizio, and returned to his “cut-out-the-middlemen” playbook to sell one of the world’s first internet-connected televisions. Today, Vizio is one of the top-selling TV’s in the US, and in 2024, sold to Walmart for $2.3 billion.


This episode was produced by J.C. Howard, with music by Ramtin Arablouei.

Edited by Neva Grant, with research help from Alex Cheng.


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Transcript

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0:00.0

Wonderie Plus subscribers can listen to how I built this early and ad-free right now.

0:05.7

Join Wonderly Plus in the Wondery app or on Apple Podcasts.

0:10.5

This podcast is sponsored by Squarespace.

0:13.6

Squarespace is the all-in-one website platform helping entrepreneurs stand out and succeed online.

0:20.6

Whether you're a startup founder or managing a successful brand,

0:24.4

Squarespace makes it easy to claim your domain,

0:27.3

create a beautiful website, and grow your business all in one place.

0:31.8

Squarespace gives you everything you need to offer services,

0:35.4

get paid, and streamline your workflow. Use their cutting-edge design

0:40.0

tools to build an online presence that perfectly matches your brand, and get discovered fast

0:45.8

with integrated Squarespace SEO tools. Check out Squarespace.com slash built for a free trial,

0:53.3

and when you're ready to launch, use offer code built to save 10% of your first purchase of a website or domain.

1:01.5

Trust isn't just earned. It's demanded. Whether you're a startup founder navigating your first audit or a seasoned security professional scaling your GRC program,

1:12.7

proving your commitment to security has never been more critical or more complex.

1:18.1

That's where Vanta comes in.

1:20.5

Businesses use Vanta to establish trust by automating compliance needs across over 35 frameworks

1:26.6

like SOC2 and ISO-27701, centralized security workflows, complete questionnaires up to five times faster, and proactively manage vendor risk.

1:38.9

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1:43.0

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1:46.9

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1:55.9

Join over 9,000 global companies like Atlassian, Quora, and Factory who use Vanta to manage risk and prove security in real time.

2:05.8

For a limited time, our audience gets $1,000 off Vanta at vanta.com slash built.

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