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Welcome back to this whiskey quickie and we're going to take a trek over the Golden Gate Bridge,

looking at a new whiskey coming to market called Old Portrero hailing out of San Francisco.

So here is some of the details behind it.

So Old Portrero Straight Rye Whiskey, it was credited as the first American craft whiskey

to hit the market since Prohibition.

That's what it said.

I don't know how to read into that one a little bit, but take your word for it.

This relaunch will feature new packaging and a bottle design geared towards today's contemporary

and modern whiskey drinker.

It was originally created by Fritz

Maytag, the beverage visionary and founder of hodeling a company. But since 1994, the whiskey

has been distilled in small copper pot stills at the San Francisco based distillery, and in 2010

was passed down to the current master distiller, Bruce Joseph, who has worked alongside Fritz since the first barrels were laid in the early 90s.

Distilled from a 100% malted rye mash barrel in the same copper pot still since the 1990s.

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