Why That Worked PREVIEW—A New Podcast You Can’t Miss

Business Made Simple Podcast

StoryBrand.ai

Marketing, Story, Bmsu, Businessmadesimple, Brand, Business, Bms, Storybrand, Entrepreneurship, 474622, Storytelling

4.8 • 2K Ratings

🗓️ 30 December 2024

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Starting January 6, 2025, the Business Made Simple Podcast feed will become home to an exciting new show: Why That Worked – Presented by StoryBrand.ai, hosted by Donald Miller, creator of the StoryBrand framework.

Have you ever wondered why some brands, trends, or products become massive successes while others fade into obscurity? That’s exactly what this podcast will explore. Each week, Donald Miller, creator of the StoryBrand framework, and co-host Kyle Reed uncover the strategies behind the world’s biggest wins, breaking them down into clear, actionable insights you can use to create your own success.

Here's this preview, you'll hear Don and Kyle dive into “Why Frameworks Work.” From the StoryBrand Framework to recipes for baking bread, frameworks are everywhere, and they’re the backbone of success. Start learning what makes them so effective and how to create and use frameworks to elevate your own business.

Don’t miss this new way to think about success—and how to achieve it. Make sure to follow this feed so you don't miss a single episode of Why That Worked – Presented by StoryBrand.ai, starting Monday, January 6th, 2025!

Go to StoryBrand.ai and join the waitlist to get immediate access to the app when it launches January 14, 2025.

Transcript

Click on a timestamp to play from that location

0:00.0	Hey, it's me Donald Miller and starting January 6th, the Business Made Simple podcast will be evolving into an all-new show called Why That Worked, presented by storybrand.a.i.
0:14.7	If you have ever wondered why some brands, some trends, some movies, some products, some campaigns take off while others
0:24.4	fade away. That is exactly what we're going to explore in this new podcast. Each episode of
0:29.4	why that worked will dive into the strategies behind the biggest successes of all time. We're going
0:35.4	to break it all down into clear, actionable insights that you can
0:39.0	understand and use if you want something to work. The first episode, we talk about frameworks.
0:44.7	Here's a sneak peek.
0:48.6	Kyle Reed, the first episode of the Why That Work podcast is upon us. We're here on an awesome brandy
0:53.8	set. Yeah. One of the reasons we're doing this is upon us. We're here on an awesome brand new set.
0:54.4	Yeah.
0:58.3	One of the reasons we're doing this podcast and talking about best practices and why things worked is just because you and I are always having these conversations.
1:00.9	One of the things we realized is in these conversations about why things worked, that there's
1:05.2	a lot of value in these conversations.
1:07.6	Yeah.
1:07.7	That, you know, it's not just for me and you, but for other people to hear as well.
1:11.2	Yeah.
1:15.0	You know, some of the things I've already written down to some ideas for some shows is like,
1:16.2	why does TikTok work?
1:16.6	Yeah.
1:17.5	Have you thought about that?
1:21.6	I've thought about that from the perspective of social media a lot.
1:22.0	Yeah.
	...

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